San Francisco, California, United States
Most people are still figuring out what AI means for their business. I've spent the last several years marketing the thing itself. As Google's anointed "AI General," I lead marketing and go-to-market for the company's AI transformation — from Search and Gemini to the frontier research coming out of Google and DeepMind. That means making some of the most complex technology ever built feel inevitable, useful, and human. It's a weird job. I love it. Before AI ate my calendar, I spent 16 years building Google's marketing across Search, Maps, Shopping, and Payments — and before that, I helped Nike create Nike+ and win in Japan, Korea, and China when winning wasn't guaranteed. I've done turnarounds, launches, crises, and everything in between. The through-line is always the same: make people care about something they couldn’t quite see yet. The short version: I help companies navigate moments when everything changes and nobody has the playbook yet. That's been my whole career. AI is just the latest — and most interesting version of it. Outside of Google, I sit on boards at Boston College, the Smithsonian, and Stanford's Asian American Research Center — because great marketing without civic purpose is just noise. If you're thinking about your AI strategy, brand transformation, or what it actually takes to bring a frontier technology to market — I'm always up for a conversation. Areas of focus: AI strategy · AI go-to-market · brand transformation · product marketing · CMO · Chief Marketing Officer · executive leadership · Google AI · Google DeepMind · Gemini
When Google became an AI-first company, someone had to figure out how to align Google together around a singular story and bring the world along. That became my job. I lead marketing and go-to-market for Google's AI transformation — from Search and the Gemini App to frontier research at Google DeepMind and Google AI. My team of 500+ spans product marketing, brand, growth, and developer relations across 18 markets. We don't market features; we market what AI makes possible. The scope is broad by design: existing products at scale (Search, Maps, Payments), new consumer experiences (Gemini, NotebookLM, Flow), and entirely new categories where the market doesn't exist yet — AI in Science, AI in Education and AI in Health. I've also led the company's cross-functional response on Growth, Privacy, Government Regulatory matters, and the integrated COVID-19 response effort in 2020. Beyond the product work, I lead Google I/O, our marquee innovation event.
Executive Sponsor of the APMM program, Google's new graduate, rotational marketing program.
Led full-stack marketing across Japan, Greater China, Korea, Australia, India and Southeast Asia — Google's first integrated, multi-product push in the region. +88% SMB acquisition, +$225M revenue, +4pts search share in Japan, and 2x monetizable YouTube views. Launched Chrome in Japan through local storytelling and an OKGO collaboration that became a case study in culturally-led tech marketing.
Advising on institutional strategy, brand, and AI's role in higher education. BC alum.
Advising on advocacy strategy, advancement and AAPI representation in leadership.
Founding advisor and donor for the research center, helping with direction and community strategy.
Advising on digital strategy, storytelling, advancement and cultural brand reach.