Theofanis Varvoglis

Keynote Speaker | Advisor | Professor in Trust & Marketing

Armenia

About

Active with CEOs, boards, and international organizations to help them turn trust into their most valuable asset—a currency of growth, resilience, and reputation. As a keynote speaker, professor of business, trust and leadership, and TEDx presenter, I bring together academic rigor and real-world application. My work focuses on trust in three dimensions: • Inside the company – building employee trust in leadership and teams. • Outside the company – strengthening customer and stakeholder trust. • Vision & innovation – ensuring trust in strategy, digital transformation, and AI. Through keynotes, workshops, and personal consulting, I deliver: • “Navigating Trust” keynote talks that challenge conventional thinking with powerful stories, research, and metaphors • Board and executive workshops on trust re-engineering and trust diagnostics to uncover hidden risks and opportunities. What I Offer • Keynote Speaking Inspiring talks on Navigating Trust and Leadership in the Age of Uncertainty, blending research, case studies, and powerful storytelling. • Private Consulting Tailored to address issues related to trust and leadership and help build a sustainable culture of trust. • Executive Workshops Interactive sessions for leaders and boards on topics such as trust re-engineering, managing trust growth, and building leadership credibility.

Experience

  • Professor in Trust & Marketing at American University of Armenia
    Jul 2017 - Present · 9 yrs

  • Marketing Strategy and Entrepreneurial Decision Making Consulting at self employed
    Jan 1989 - Present · 37 yrs 6 mos

    • Training: Executive training on topics of marketing strategy, sales, research, negotiation, managerial decision making and communication. Case study training for CIM certification candidates. Coordinated transnational projects with for educational material development and experiential learning. • Research: Qualitative research using in depth interviews and focus groups. Quantitative market research including international research projects for launching new products. • Consulting: Developing strategy and coordinating its implementation for consumer goods companies. Personal consulting at the CEO level.

  • Chair of the School Of Business at American College of Thessaloniki - ACT, Anatolia School of Business
    Sep 2012 - Aug 2014 · 2 yrs

    • Academic programmes development and supervision. • Faculty and student advising. • Validation of Business School programmes via the UK Open University validation process. • Creation of Anatolia School of Business Entrepreneurship Hub. • Opening up the School to the broader community through participative outreach activities. • Being responsible for setting up educational and student exchanges with U.S. universities. • Development and implementation of the enrollment enhancement programme. • Teaching and dissertation supervising both at the BA and MBA programmes. • Initiated activities relating to the Business School's community involvement in terms of knowledge dissemination and support for businesses & NGOs.

  • Adjunct Associate Professor of Marketing at University of the Aegean
    Sep 2000 - Aug 2002 · 2 yrs

  • Adjunct Assistant Professor at University of the Aegean
    Sep 1996 - Jun 1998 · 1 yr 10 mos

    Taught Marketing Principles, Marketing Research and Industrial Marketing.