Max Kroell

Entrepreneur

Greater Nice Metropolitan Area

About

I'm a strategy and business transformation leader with a track record of driving change at the intersection of people, process, and technology — across startups, consultancies, and large multinationals, on three continents. I started my career at BCG, where I built strong foundations in strategy, financial modelling, and structured problem-solving. Since then, I've led transformations, built partnerships, and scaled teams in 7 countries — from launching a food event in Shanghai, to running operations for a fashion startup in New York, to serving as Director of Business Transformation at Sodexo, a €20B+ global services company. Today, I oversee a company in France and continue to focus on what I enjoy most: designing operating models that work, leading teams through complexity, and identifying where technology can create lasting business value. Here is what I bring: - Business transformation — led growth and restructuring programs with teams of 3 to 50, including full P&L ownership - Strategic influence — managed high-stakes negotiations in corporate deals, partnerships, and enterprise sales - Analytical depth — built financial models for Fortune 500s and early-stage ventures alike - Global fluency — native-level proficiency in 🇩🇪 🇫🇷 🇬🇧 🇮🇹 🇮🇩 plus conversational Mandarin; comfortable operating across multi-cultural environments Education: MBA, INSEAD · MSc Finance & New Media, Vienna University of Economics · CEMS MIM. Always open to conversations with people shaping the future! Feel free to reach out!

Experience

  • Managing Director at Edu France
    Jan 2022 - Present · 4 yrs 7 mos

  • Co-Founder at prisme.design
    Oct 2020 - Present · 5 yrs 10 mos

  • Co-Founder at bumbu trip
    May 2019 - May 2020 · 1 yr 1 mo

  • Sodexo (10 yrs)
    • Senior Director of Strategic Projects
      Nov 2017 - May 2019 · 1 yr 7 mos

      Schools & Universities

    • Director of Business Transformation
      Oct 2016 - Oct 2017 · 1 yr 1 mo

      Corporate Services

    • Head of Strategy, Mediterranean region
      Sep 2015 - Oct 2016 · 1 yr 2 mos

      Corporate Services

  • Founder at Stars over Shanghai
    Mar 2007 - May 2009 · 2 yrs 3 mos

    Stars over Shanghai is a company which organized high-end gastronomic events in China. Our Clients were corporations and HNWIs from China/APAC. Meals were prepared by Michelin-starred Chefs flown-in from Europe. Collaborated with companies such as Christie’s, LVMH, Rémy Martin, Danone, Cathay Pacific, Four Seasons Hotels, Hyatt, and Hilton hotel groups.