Miami, Florida, United States
Digital marketing and social media professional with 8+ years of experience executing content and brand strategies across luxury, lifestyle, hospitality, and multicultural markets. I specialize in translating brand vision into refined, high-performing digital experiences—managing everything from content planning and publishing to campaign coordination, audience engagement, and performance optimization. In 2020, I founded Lennox & Grace Candle Company, a luxury brand built and scaled to six-figure revenue through organic social media, strategic positioning, and elevated storytelling. This experience has strengthened my ability to execute with both creativity and precision—balancing brand integrity with performance-driven marketing. My background spans agency, editorial, and entrepreneurial environments, where I’ve led social media execution, coordinated multi-channel campaigns, and collaborated cross-functionally with creative, media, and client teams. I bring a strong attention to detail, a deep understanding of audience behavior, and a commitment to delivering work that aligns with high brand standards. Throughout my career, I’ve had the opportunity to work with and support brands including Related Companies, W Hollywood, Auberge Resorts Collection, CityPlace Doral, MAC Cosmetics, Dior, Sephora, Sling, HughesNet, Wahl Mexico, and others. Bilingual in English and Spanish, I am particularly passionate about building meaningful connections across diverse audiences and contributing to brands that value thoughtful storytelling, innovation, and elevated digital experiences.