Dallas-Fort Worth Metroplex
As a growth-focused leader with a wealth of experience in identifying and capitalizing on lucrative business development opportunities, I have consistently driven success through the formulation and execution of robust plans. I specialize in driving efficiencies across marketing, sales, and business development, all while effectively managing P&L aspects to turn markets into profitable ventures. My track record speaks for itself, as I have consistently led high-performing teams to achieve critical business results, such as substantial sales growth and significant cost savings. My skills extend to elevating top and bottom-line revenue and maximizing market share by translating brand vision into effective selling and channel management processes. One of my hallmarks is my credible history of spearheading projects from their inception to successful completion, optimizing business processes along the way. I pride myself on my strong communication and interpersonal skills, as well as my innate ability to build meaningful relationships with key industry partners and clients. My areas of expertise encompass: • Global Business Development: Identifying and tapping into international opportunities. • Market & Trend Analysis: Staying ahead of industry trends and market shifts. • Business Expansion & Sustainability: Ensuring long-term growth and viability. • Project Lifecycle Management: Navigating projects from concept to execution. • Sales & Marketing Management: Strategically driving revenue and brand success. • Profit & Loss Management: Effectively balancing financial aspects. • Innovation Management: Fostering creativity and forward-thinking. • Relationship Building: Cultivating key industry partnerships. • People Leadership & Development: Nurturing and empowering teams for success. I'm passionate about driving businesses to new heights and am always on the lookout for opportunities to make a positive impact. Let's connect and explore how we can achieve great things together.
Honeywell Technologies - Sundyne Division
During my tenure as a Senior Global Market Development Manager, I led the formulation and implementation of worldwide market expansion strategies, resulting in substantial revenue growth. I fostered robust partnerships with essential clients and collaborators, enabling us to discern pivotal market trends and capitalize on emerging opportunities. My role also involved orchestrating cross-functional teams to conceive and execute effective go-to-market strategies. I meticulously conducted market research and competitive analyses to pinpoint growth prospects and areas of distinction. Furthermore, I oversaw and directed a global team of marketing experts, delivering the necessary guidance and support to deliver tangible outcomes. Below are my notable accomplishments: • Developed comprehensive international marketing plans for the Technical Rubber Goods division, effectively overseeing a $100 million segment. • Led a 10-member team to spearhead market implementation and innovation efforts, yielding a net present value of $5.5 million. • Initiated a $5.4 million capital investment in the APAC area to introduce environmentally sustainable products to the market. • Revamped the Go-to-Market approach and conducted training for channel partners in the LATAM region, resulting in a 5% increase in regional sales.
In my capacity as the Strategic Marketing Manager, I crafted five strategic market plans, each encompassing a thorough examination of both external and internal factors, evaluation of organic and inorganic growth possibilities, and the development of meticulous execution strategies. Additionally, I laid the groundwork for a five-year initiative aimed at achieving gender parity within the regional leadership team. The following are my renowned contributions: • Orchestrated teams comprising 17 members each to propel expansion across five market segments in the EMEA region, resulting in annual revenues surpassing $85 million. • Attained a stable year-over-year revenue growth rate of approximately 5% for the portfolio in 2020 by effectively conveying the strategic direction to the sales team. • Supervised the creation and administration of six novel products within the innovation pipeline, collectively representing a Net Present Value (NPV) of around $12 million. • Devised a worldwide sales strategy to facilitate the sale of a 450,000-ton asset investment in North America.
During my tenure as the Market Development Manager, I successfully completed a one-year Leadership Development Program at the corporate headquarters in the United States, demonstrating a track record of consistent growth in the West African region. I played a pivotal role in addressing two critical product gaps within the Personal Care portfolio, leading cross-functional teams composed of six members. I conducted a comprehensive assessment of potential risks associated with these gaps and their implications for future growth. Furthermore, I conducted extensive market research, due diligence, and financial cash flow valuation analyses for two prospective acquisition targets. Subsequently, I delivered a compelling business case to senior executives, advocating for the acquisition of the most suitable target. My key highlights in this role include: • Initiated and led two impactful marketing initiatives for the Personal Care & Packaging division, generating an anticipated annual top-line impact exceeding $350 million. • Identified growth prospects valued at approximately $75 million and formulated strategic blueprints to facilitate a global reentry into the Steel Pipe Coatings market. • Received a well-deserved promotion to the role of Strategic Marketing Manager following the successful execution of responsibilities in North America.
In this position, I was responsible for negotiating international trade terms, cultivating robust customer relationships, and effectively overseeing demand and supply dynamics. Additionally, I played a key role in mentoring two junior Customer Managers, concentrating on their onboarding, relationship management, and trust-building skills. My key successes during this role were: • Effectively raised market share from zero to 4.5% through the expedited execution of product trials and adeptly resolving critical customer issues. • Received well-deserved recognition and promotion to the role of Senior Customer Manager for consistently delivering exceptional performance. • Spearheaded an impressive volume growth of over 340% and generated $5.8 million in EBIT between 2012 and 2017 in the West African region. • Earned the prestigious Dow Pinnacle Award for Sales Excellence in 2015, demonstrating outstanding performance within a demanding business landscape in West Africa.
In my role as a Route Sales Supervisor, I fostered strong and dependable relationships with the top three distributors within the territory. I proactively developed and fine-tuned sales routes to enhance both time and fuel efficiency. I diligently analyzed sales data to pinpoint growth prospects and areas requiring enhancement. Furthermore, I conducted training sessions for new recruits and delivered continuous coaching to the existing staff. My signature achievements were the following: • Orchestrated a remarkable 40% increase in annual sales from 2009 to 2010 by providing dedicated support to a team of four individuals within the sales territory. • Fostered close collaboration with distributors, enabling teams to enhance working capital efficiency, ultimately resulting in a 10% expansion in market share. • Received an exclusive invitation to participate in a prestigious leadership development program, a distinction reserved solely for the top 5% of high-performing individuals. • Amplified brand visibility and achieved a notable 3% uptick in sales by introducing two new brands at trade events. I also have additional experience in the following roles: Business Developer, The Coca-Cola bottling company, Accra, Ghana Area Account Developer, The Coca-Cola bottling company, Accra, Ghana
• Grew number of micro-distribution agents from 3 to 23 within Accra to enhance distribution network in high traffic areas through active prospecting and persuasion skills • Led, trained and developed 23 micro distribution agents within Accra on running successful small businesses which led to a 5% increase in sales at high traffic areas
• Designed and oversaw the implementation of distribution plans and retail outlet master list to help trade partners effectively distribute our brands within assigned territory, leading to an increase in brand visibility across different retail outlets. • Set up and rolled out 12 new manual distribution centers and created employment for 31 youths, increasing sales volume by 3% and reducing distribution costs significantly. • Presented the Coca-Cola profit story to over 1000 outlets leading to more adoption and stocking of our brands across different outlets