Ithaca, New York, United States
Curious, analytical, and impact-driven, I’m drawn to the intersection of product thinking, strategy, and human-centered problem solving. My experience spans platform and enterprise products, where I’ve worked in cross-functional environments to translate complex workflows into solutions that are intuitive, scalable, and grounded in real user needs. Through hands-on work with enterprise and collaboration tools (including SAP S/4HANA, Salesforce, Power BI, Smartsheets, SharePoint, and MS 365), I’ve partnered closely with customers, engineers, and business stakeholders to understand pain points, synthesize feedback, and support initiatives that improved efficiency, adoption, and long-term value. I’m especially comfortable navigating ambiguity, aligning technical and non-technical teams, and contributing to product discovery, execution, and iteration. What motivates me most is building thoughtful, accessible products, particularly for users who don’t consider themselves technical. I care deeply about usability, ethics, and designing solutions that work in the real world, not just on paper. I’m currently a graduate student exploring Product Management opportunities across industries, including health tech, fintech, media, and enterprise software. I’m excited to grow into a Product Manager who brings strong product judgment, execution discipline, and customer empathy to teams building at scale. Let’s connect if you’re creating products that matter.
As a Business Analyst, I specialize in Enterprise Data Platform (EDP), Organizational Change Management (OCM), and Master Data Management (MDM). Leveraging my expertise, I drive impactful insights and facilitate seamless transitions within organizations, optimizing data processes and ensuring successful project implementations.
SPMI Capstone • Led GTM strategy for CVS Health’s college-town expansion initiative, conducting customer segmentation and behavioral analysis to identify high-value student purchase missions across Sick Day, Last-Minute Essentials, and Social/Stock-Up categories. • Developed a data-driven Micro-Mission Playbook projected to increase ExtraCare Student loyalty enrollment by 20% while improving basket size, repeat purchases, and student engagement across target segments. • Built the business case and go-to-market roadmap for the ExtraCare Student loyalty tier, campus ambassador program, and omni-channel engagement initiatives including BOPIS and DoorDash awareness campaigns. • Partnered cross-functionally with product, marketing, merchandising, and operations teams to align customer insights with business goals, presenting executive-ready recommendations to VP/Director leadership and securing buy-in for a proposed multi-campus pilot rollout.
• Founded a thrift and resale fashion brand during COVID-19, building an organic community of early adopters through Instagram-native content and direct customer engagement by growing from zero to a loyal local customer base with no paid acquisition • Scaled from a social-commerce model to a physical pop-up store, owning end-to-end operations including inventory sourcing and curation, supplier relationships, pricing strategy, and in-person customer experience design • Identified post-mortem that unit economics broke down at the channel transition: pricing models did not account for offline overhead, inventory forecasting lacked demand signals, and the GTM strategy was not redesigned for the physical format by translating these failures into a working framework for data-driven retail scaling • Applied entrepreneurial learnings to develop conviction around where fashion tech creates outsized value: dynamic pricing engines, AI-driven demand forecasting, community-led growth, and omnichannel inventory intelligence