Seoul, South Korea
Brand Marketing Strategist with 6+ years of experience across social, digital, ATL/BTL and offline activations. Proven track record in launching new channels, directing brand assets (photo, video, 3D, goods) and leading IMC campaigns. Experienced in pop-ups, and cross-functional collaboration, ensuring cohesive brand presence across local and global markets.
Brand Marketer leading IMC campaigns, brand guidelines, and creative direction across photo, video, 3D, and goods. Launched the first pop-up store (+101% visitors) and reactivated social channels (+60% YoY followers), driving strong consumer and global impact.
디지털 마케팅, 온라인 광고 and +7 skills