Lahore, Punjab, Pakistan
At the intersection of strategy, risk, and resilience - that's where I operate. My work is about making sure leadership teams at high-growth companies don't just understand their risks, but make decisions through them. ERM embedded in strategy, operations, and board-level governance. In the past year at Careem, I designed 10+ risk appetite statements, led an enterprise-wide BCP & BIA program identifying single points of failure across the business, and delivered executive risk reporting that put structured, decision-ready insights in front of the ERMC and board. Before that, at Shan Foods and K-Electric, I built risk frameworks from the ground up - covering 600+ risks across Supply Chain, HR, Marketing, and Production, and driving a 50% reduction in major risks within K-Electric's Distribution sector. What sets me apart is not just building frameworks but building adoption. Through Risk Champions programs, internal training, and deep cross-functional engagement, I make ERM something the business actually owns and uses. If you're building or scaling a risk function at a tech or high-growth company and want to talk about what embedded, decision-ready ERM looks like in practice - DM me.
Analyzed 18 distinct risk portfolios using data-driven insights, engaging key stakeholders to align and enhance K-Electric’s risk profile with the broader risk framework. Re-evaluated and updated 4 major portfolios—encompassing 300+ risks—to better reflect strategic priorities, resulting in a 13% removal of obsolete risks and the addition of 21 relevant ones. Pinpointed 21 indicators for 13 high-priority risks and implemented a monitoring strategy to evaluate organizational exposure in critical areas, converting analyses into actionable insights for leadership. Boosted ERM visibility and accelerated stakeholder buy-in by working closely with senior leadership and 30+ cross-functional stakeholders, securing approvals on key risk initiatives. Streamlined reporting mechanisms and dashboards to meet daily analytics demands, leveraging historical data trends and crucial risk indicators—ultimately driving a 50% reduction in major risks within the Distribution sector.
Eliminated 900+ network hazards across city-wide Distribution sites by collaborating with field teams and conducting in-depth hazard analyses (aging, frequency, network health). Consolidated, validated, and interpreted large data sets from the Distribution Division, transforming them into weekly dashboards and management reports that guided key decisions in Distribution and HSE-D. Coordinated weekly and monthly departmental reviews, managing logistics, agendas, and documentation to ensure accountability and timely follow-through on action items. Served as an ISO Certified Lead Auditor, conducting internal safety audits to maintain compliance with SOPs, corporate policies, and regulatory requirements. Organized morale-boosting campaigns such as Safety Weeks and Lineman Appreciation Day, enhancing a culture of safety and recognition across multiple distribution clusters. Developed engaging communication materials—weather advisories, infographics, and interactive reports—to increase safety awareness and overall employee engagement.
As a Trainee in KE, assisted in customer mapping, updated daily billing data, coordinated with and directed recovery agencies while conducting recovery analysis of 2,000+ defaulters’ accounts. Additionally, gained firsthand experience of customer relationship management while administering customer account creation and management, MRS creation and management, customer allowance and balance adjustment process
Developed and managed market for the product by identifying and targeting potential buyers/investors Formulated a Proposal and planned a tech competition to promote the organization Initiated a CSR project to facilitate schools for underprivileged students in benefiting from EDVON's Robotics education
Ran a website audit for the project of increasing female literacy across Sindh, funded by World Bank Evaluated proposals to award out contract for the establishment of integrated communication system Reviewed documents including World Bank proposal submission guidelines, TRFs, and drafted Op-ed(s), request note and concept notes Also reviewed various documents including World Bank proposal submission guidelines, TRFs, and drafted opinions editorial, request note and concept note as a part of several project tasks.