Wilmington, Ohio, United States
I am a driven business student at Ohio University pursuing a double major in Marketing and Strategic Leadership and Management with certificates in Sales as well as International Business. My passion lies at the intersection of creativity, connection, and performance, using storytelling, data, and design to build brands that genuinely resonate. As the Vice President of Marketing for Wandell Leadership Fellows, I lead content strategy across LinkedIn and Instagram, creating AI-driven campaigns, video features, and engagement initiatives that highlight leadership growth and community impact. Through this role, I have learned how to blend strategic thinking with creative execution, developing a voice that inspires action while strengthening brand presence. Alongside my marketing experience, I have built a strong foundation in sales and consulting through roles with Nationwide, Vertiv, Glacial Skin, and Active Tours France, where I have learned to connect solutions to real human needs. I thrive in environments that challenge me to grow, collaborate, and innovate, whether that means managing digital campaigns, pitching new strategies, or building client relationships. I am passionate about pursuing a career that combines my love for sales, health, and marketing innovation, ideally within the wellness or active lifestyle industry.
As Vice President of Marketing, I oversee digital strategy, creative direction, and brand identity for one of Ohio University’s most selective leadership development programs. I manage the program’s Instagram and LinkedIn presence, producing consistent, data-driven content that highlights member achievements, program curriculum, and leadership experiences. I have launched and analyzed multiple high-impact campaigns, including Senior Spotlights, Weekly Curriculum Highlights, Your Month, Your Next Read, and an AI-generated Action Figure series that reached over 4,000 views in two days and expanded non-follower reach by 70%. I also spearhead recruitment marketing, leading 20+ targeted campaigns that drew 84 qualified applicants and increased engagement across platforms. Beyond digital marketing, I document executive-level networking trips in cities like New York and San Diego through live content, story takeovers, and recap posts, while designing and producing the annual Bio Book, a professional portfolio of all members presented to corporate partners. Through collaboration with the executive board, AI-driven innovation, and leadership curriculum rooted in The 7 Habits of Highly Effective People, I continue to strengthen the program’s reputation and elevate its visibility to recruiters and alumni nationwide. Highlights: • Directed and managed 3–6 weekly posts using Canva and Meta Business Suite, maintaining consistent engagement from students, alumni, and recruiters • Designed the annual Bio Book for executive networking trips, increasing member visibility to corporate partners • Led recruitment campaigns that attracted 84 qualified applicants and expanded digital reach by 70% • Documented national leadership trips through high-impact content and story coverage that enhanced brand storytelling
As a Recruitment Team Member for The Ralph & Luci Schey Sales Centre, I play an active role in representing and expanding one of the nation’s top-ranked collegiate sales programs. I help oversee recruitment initiatives by interviewing applicants, coordinating tabling events, and presenting to classrooms of up to 40 students to share the opportunities and benefits of joining the Centre. My experience has deepened my understanding of consultative selling and strengthened my ability to communicate effectively with diverse audiences. Throughout my time in the program, I have completed an intensive eight-week onboarding curriculum focused on prospecting, negotiation, and relationship management. Following that, I participated in advanced corporate-led workshops with partners such as Rocket Companies, Gartner, and Sherwin-Williams, where I learned practical applications of sales strategy, closing techniques, and data-informed decision-making. These experiences, combined with hands-on outreach and mock sales simulations, have significantly enhanced my interpersonal communication, adaptability, and confidence as a future sales professional. Highlights: • Completed eight-week onboarding program and advanced corporate training workshops • Presented to multiple business classes each semester, engaging over 100 students total • Supported recruitment through 20+ hours of outreach, interviews, and professional tabling
As a Sales Intern at Glacial Skin, I partner with ten Area Sales Managers to support nationwide outreach to medical spas, dermatology clinics, and aesthetic practices across the U.S. I manage and document all outreach in Salesforce CRM, leveraging analytics and AI-assisted tools to identify high-potential businesses and personalize communication. I maintain a consistent outreach cadence of 15–20 calls per four-hour shift to qualify leads for Glacial Rx and Fx devices while strengthening product knowledge through continuous training and mentorship. Collaborating with senior sales leadership has enhanced my consultative selling abilities, communication precision, and understanding of the medical aesthetics industry. Highlights: • Partnered with Area Sales Managers to qualify and transition leads through Salesforce CRM • Created targeted outreach scripts that improved response and follow-up efficiency • Completed 20+ training modules and mentorship sessions with the Director of Sales
As a Technical Sales Intern at Vertiv, I supported the North America Channel Sales Team by managing daily partner outreach, pipeline data accuracy, and internal communication across multiple departments. I conducted more than 80 warm calls weekly to channel partners handling deals valued between $50K and $100K, reactivating stalled opportunities and strengthening relationships within Vertiv’s global sales ecosystem. My role also included maintaining and verifying up to 90 daily opportunity updates in Oracle CRM, ensuring accuracy through Power BI cross-checks and contributing to more precise forecasting. In addition to sales operations, I collaborated with Vertiv’s Creative Team to develop and distribute digital marketing content for partner enablement, including the IntelliSlot Guide launch campaign, which achieved a 98.4% open rate. I built an Excel-based E-Rate prospecting tool by analyzing historical orders and validating key contacts, streamlining future outreach and allowing account managers to prioritize high-value renewals. Over the course of 80+ hours of technical and sales training, I gained a deep understanding of Vertiv’s infrastructure solutions, product portfolio, and CRM systems, equipping me with the technical fluency and communication skills essential for success in B2B sales environments. Highlights: • Conducted 80+ partner calls weekly and managed 90+ pipeline updates daily using Oracle CRM • Collaborated on a launch campaign with a 98.4% open rate, improving partner communication • Built a data-driven E-Rate prospecting tool that optimized renewals and outreach targeting