Washington DC-Baltimore Area
Public Relations and Business Administration student at the University of South Carolina's School of Journalism and Mass Communication and the Darla Moore School of Business. Co-founder of RentSodaCity, a clothing rental company focused on slow fashion and affordable clothing for college students. Committed to leveraging social media and communication strategies to increase brand reach.
Generated ~$8,500 in revenue by acquiring 450+ rentals in 8 months through designing eye-catching digital ads and strategic collaborations with similar rental account to enhance brand reach. Amplified customer engagement through innovative social media campaigns, creating themed promotions like "Would You Wear Wednesday" and "Mark-Down Monday" to showcase inventory and increase rentals. Enhanced inventory utilization by analyzing rental data trends and adjusting inventory levels to prioritize high-demand items, minimizing overstock and waste. Interviewed and featured in Carolina News and Reporter, showcasing small businesses prowess and innovative marketing strategies.
Supported front-of-house operations in a 500-seat high-volume restaurant. Delivered a high standard of guest experience by handling inquiries, special requests, and service issues. Gained complete knowledge of an industry-standard Point of Sale system. Trained and onboarded new hostesses on service protocols, POS Systems, and conflict resolution.