Gurugram, Haryana, India
Strategic Marketing Visionary with a track record of driving brand dominance and revenue growth through strategic, multi-channel marketing initiatives Expert in market penetration, consistently outperforming competitors and delivering measurable business impact Proven leader in managing teams and fostering cross-functional collaboration to align marketing with core business goals Innovator in leveraging digital and traditional platforms for high-impact campaigns that boost brand recognition and customer loyalty Champion of marketing technology, enhancing campaign efficiency, customer acquisition Strategic partner to leadership, delivering marketing solutions that fuel business growth and organizational success.
Lead Home Appliances Driving sales and market leadership pan India through high quality marketing campaigns.
- Generated Sponsorship for multiple Intellectual properties on the INS Roster. (Budweiser on VH1 Supersonic and Gionee on MTV Bollyland & more) - Responsible for market mapping strategy and execution of projects for revenue generation in North India - Turnkey project management for sponsors including media and non-media deliverables
- Conceptualized & implement 360 degree communication campaigns for clients across diverse industries - TC Wills, Toshiba, Grofers, DLF Brands, The 3C Company and more - Generated revenue for intellectual properties owned by the Times Group such as the ET Luxury Dialogue CII and the TOI Smart Building Awards (Honeywell Automation). Project lead for Swayamvar - a multi city, multi event property running all year round.
- Conceptualize and executed 360 degree communication campaigns for Samsung Smart TVs and LED TVs - Handled all festive, regional and promo based campaigns - Developed expertise in creating a diverse range of specialized marketing collaterals such as AVs for events, corporate gifting, in-store branding, POS, catalogs etc.