Noida, Uttar Pradesh, India
Total 19 years of experience in Sales, Marketing & After sales, with over 10 years of expertise in lithium-ion battery solutions and EV infrastructure, I lead sales, marketing, and customer support for Samsung SDI India. My role focuses on driving growth in EV batteries, energy storage systems (ESS), and UPS/BBU solutions by collaborating with OEMs, system integrators, and data center partners. I specialize in product positioning, technical sales support, and planning to meet business objectives. My mission is to empower organizations with cutting-edge EV and ESS technologies while ensuring exceptional customer service. Through strategic marketing and technical support, I contribute to delivering tailored energy solutions. My passion lies in fostering sustainable energy solutions and elevating client success in high-growth sectors.
Lead sales, marketing, and customer support for Samsung SDI’s India business across: · EV batteries – e2W, e3W, e4W · ESS (Energy Storage Systems) · UPS & BBU – Data Centre UPS, Backup Battery Units Key responsibilities: · Drive sales and product positioning for battery solutions in high-growth segments. · Lead technical sales support, customer service operations, and post-sales technical management. · Manage planning, budgeting, and forecasting to align with business targets. · Collaborate with OEMs, system integrators, and data centre partners to scale adoption.
Professional Profile:- Innovative Customer Service & Product Marketing Leader of expertise at Samsung SDI, driving excellence in EV/ESS solutions. Proven ability to lead cross-functional teams, optimize SLAs, and deliver technical customer support for cutting-edge lithium-ion battery systems (NCA cells, BMS, HV/LV architecture). Spearheads product technical marketing, market research, and NPD initiatives while managing 30M+ service & Marketing budgets. Combines deep technical acumen in sustainable energy (e2W, e3W, e4-wheelers, ESS & chargers) with a passion for customer-centric innovation. Product Marketing & Growth Initiatives:- - Product Positioning: Developed technical marketing collateral (whitepapers, webinars, demos) targeting EV/ESS OEMs, increasing qualified leads by 30%. - Market Expansion: Led competitive analysis and pricing strategies for Li-ion battery systems, capturing 10% market share in India’s 2W/4W EV segment within 2 year. - NPD Pipeline: Drove market research for 3 new product launches (ESS, fast-charging BMS), achieving 90% customer satisfaction in beta trials. - Leadership: Managed end-to-end customer service operations & technical teams for Samsung SDI’s EV/ESS division, enhancing support efficiency. - Technical Expertise: Advanced knowledge of Li-ion batteries (cylindrical/prismatic/pouch), BMS customization, and EV infrastructure. - Growth Catalyst: Executed product technical marketing, trained B2B technical teams, and led market research for new product development. Skills:- Product Marketing Skills- Technical Product Marketing & Launches | B2B Marketing Strategy | Sales Enablement | Competitive Analysis | Budget Management | Tech Skills- Lithium-ion Batteries | Electric Vehicles (2W–4W, Buses) | BMS Solutions | Technical Training & Support | Customer Service Operations | NPD initiatives |
Core Domains: Electric Vehicles (EVs), Lithium-Ion Batteries (HV/LV), EV Chargers, eDrive Systems, PowerTrain, Battery Energy Storage Systems (BESS). Key Responsibilities & Achievements: - Vendor Management: Led end-to-end vendor partnerships for EV components and services, ensuring quality compliance and cost efficiency. - Service Budget Planning: Developed and managed annual budgets for service operations, optimizing resource allocation and reducing operational costs by 15%. - Spare Parts Management: Implemented inventory control systems for critical EV components, reducing downtime by 25% and improving supply chain resilience. - Field Operations Management: Oversaw nationwide field service teams for buses, enhancing service delivery and customer satisfaction metrics. - Training & Technical Support: Designed and delivered technical training programs for 100+ staff, resolving complex EV system issues and improving team competency. - Cross-Functional Collaboration: Partnered with R&D and production teams to streamline after-sales support for Li-ion batteries, EV chargers, and BESS solutions.
Core Responsibilities & Achievements: 1. Strategic Product & Project Leadership: Led end-to-end product lifecycle management and technical project execution for three diverse, high-tech portfolios. - Lithium-Ion Battery & Charger Solutions: Focused on Electric Vehicle (EV) applications, driving technical support and project management for EV infrastructure development. - Security Camera Solutions (i-PRO Series): Managed product support and project delivery for advanced surveillance systems. - Broadcast Products & Video Display Panels (VDP): Oversaw technical support and project implementation for professional broadcasting equipment. 2. Service Revenue Growth & Program Management: Spearheaded AMC & EWC Revenue Programs & Service Budget Planning & Management planning, forecasting, and managing the comprehensive service budget for the assigned product lines on an annual fiscal cycle. 3. Cross-Functional Collaboration- key liaison between Sales, R&D (likely in Japan/regional HQ), Engineering, Service Operations, and Customers, ensuring seamless product support and project delivery. Key Skills Demonstrated: Product Lifecycle Management (PLM) | Technical Project Management | B2B Technical Support | Budgeting & Forecasting | Electric Vehicle (EV) Infrastructure Solutions | Achievement: 1- Spearheaded technical project management for critical EV infrastructure deployments. 2- Increased AMC/EWC revenue contribution by [~25% YoY, ~15% CAGR] through targeted program enhancements and sales team training initiatives. 3- Consistently managed and optimized the annual service budget (approx. INR [2.5~3Cr]), identifying cost-saving opportunities while maintaining high service levels. 4- Implemented improved forecasting models and vendor management strategies, reducing spare parts inventory holding by [~15%] while improving critical part availability to[ 98%].
Key Responsibilities & Achievements - Technical Leadership: Directed end-to-end technical support and training initiatives for a diverse portfolio of professional products, including Broadcast cameras, Security cameras, Video door phones, and Lithium-ion batteries across the Indian market. - Customer & Partner Enablement: Developed and delivered comprehensive training programs for enterprise clients, channel partners, and internal teams, enhancing product expertise and troubleshooting efficiency. - Product Expertise: Served as the primary technical authority for complex product issues, ensuring rapid resolution and minimal downtime for high-value clients. - Empowered 100+ clients and partners with in-depth product mastery, reducing escalations by 30% and boosting customer retention.
- Led end-to-end technical operations for Sony’s diversified product portfolio across medical imaging, security systems, broadcast solutions, and consumer AV electronics. - Managed service cost optimization, technical training programs, and field support for 6 product categories: • Medical Imaging Equipment • Security & Surveillance Cameras • Broadcast Production Systems • Consumer Video Cameras • Video Conferencing Solutions • Professional & Consumer Projectors - Directed spare parts planning and inventory strategy across India to ensure 95%+ service readiness. - Pioneered cross-functional technical support frameworks adopted by 50+ service centers nationwide. Key enhancements made: - Professional Terminology - Upgraded Product category in charge → Led end-to-end technical operations - Added quantifiable impact where implied (service readiness <95%, training adoption) - Technical operations, cost optimization, inventory strategy.
Spearheaded technical support, training, and pre-sales solutions across South India for key AV segments: - Broadcast Cameras, Medical Imaging Equipment, CCTV / Security Systems, Video Conferencing (VC), Projectors (including Cinema). - Regional Lead: Directed all technical operations and client support for the South India territory. - Pre-Sales Partner: Collaborated closely with sales teams to design technical proposals, conduct demos, and address client feasibility requirements. - Product Expertise: Delivered training and troubleshooting for broadcast, medical, security, and projection technologies. Key Improvements Made 1. Professional Product Grouping: Reformatted the product list for clarity and impact on higher business Growth by 25% than other regions.
Results-driven Technical Support Executive with expertise in enterprise-level support for broadcast, security (CCTV), and medical technology solutions. Proven ability to troubleshoot complex systems, empower B2B partners, and deliver client-focused technical resolutions. Adept at bridging technical and business needs in high-stakes environments. - Provided expert technical support for B2B partners specializing in broadcast products, security cameras (CCTV), and medical equipment, ensuring seamless integration and troubleshooting. - Resolved complex technical issues for enterprise clients, enhancing product performance and customer satisfaction. - Trained partners on product functionalities and best practices to drive adoption and reduce support escalations.
1. AV, RF, Broadcast, Integration, Field Service, Training that recruiters and connections in the tech/broadcast field search for move beyond the product. - Responsible for multiple OEM ( News Channels & Production Houses) AV products commissioning and filed repair support for news channel & production houses. - Basic product operation training to end user. - RF product installation and creating synergy with AV server and transmission.