Washington, District of Columbia, United States
Experienced leader with a strong background in guiding teams, managing complex initiatives, and achieving strategic objectives. Over the past decade, I have driven annual revenue growth from $5M to $50M within three years by expanding into new markets. Consistently exceeding sales targets by 35%+ YoY, I have generated $40M+ in new revenue. My expertise includes business strategy, market penetration, and sales forecasting, with a proven track record of developing aggressive, industry-specific marketing strategies. Known for my collaborative approach, I partner with cross-functional teams to enhance client support processes, boosting customer satisfaction ratings by 35%. Let's connect.
Create and execute commercial strategies to accelerate growth. Provide industry insights and business strategy for successful launch of enterprise offerings. Craft and oversee go-to-market strategy, conduct pricing analysis, compile competitive data, determine executive goals, and create pricing strategy. Lead cross-functional team of executive, sales, and operations professionals to implement competitive programs targeting Fortune-500 companies and large-scale, global accounts.
Develop and execute digital B2B subscription and content offering. Lead acquisition, retention, & growth functions. Forge and cultivate relationships with partners, clients, and team members for immediate market-share and revenue results. Implement product features and solutions to improve and optimize user experience. Create, measure, and improve revenue, acquisition, and retention strategies and initiatives. Exceed aggressive sales, growth, and profitability targets with limited budget for all years. High-impact sales, operational, and go-to market strategies. Fuel B2B progress with ongoing, measured business assessments and continual improvement of sales, retention, and growth plans. Design and implement effective sales process, pipeline management, marketing strategy, and lead-gen efforts
Lead company’s efforts to increase digital business in B2B space, focusing on Fortune 1000 and enterprise clients. Manage sales team with individual, team, and P&L responsibility. Five direct reports. Reorganize team to emphasize employee strengths; redesign sales process, growing new business by 60% within three months. Train and coach team on sales methodologies and techniques, streamline and shorten sales cycle; expand opportunities with complementary, value-add programs; and consistently achieve monthly and annual team production.
Design and implement comprehensive go-to-market strategy for new product and emerging SaaS subsidiary. Conduct extensive competitive analysis and research into current client expansion opportunities; develop cross-selling protocols to encourage departmental collaboration. Aggressively prospect new clients, create robust sales pipeline, and coach junior sales team by mentoring and encouraging best practices. Key member of leadership team; represent company at speaking engagements and industry events; create custom content: blog posts, product timeline entries, trade publication articles, and peer reviews.