Steven Thoen

Sr. Marketing Dir. Healthcare Segment at NXP Semiconductors

Leuven, Flemish Region, Belgium

About

I am a technology‑driven business leader with deep expertise in system engineering, product management, project leadership, and strategic innovation. Throughout my career, I have built and guided cross‑functional teams, delivered complex system solutions end‑to‑end, and shaped product and business strategies that accelerate growth. My strengths sit at the intersection of engineering, product, and executive management — enabling me to translate ideas into scalable solutions, align teams around a clear strategic vision, and drive execution with discipline and measurable results. I thrive in environments where structure meets creativity, solving technical and business challenges with a systems mindset. What I bring to an organization: - System engineering excellence – understanding complex architectures and turning them into robust, high‑value products. - Strategic product leadership – defining roadmaps, managing lifecycles, and delivering products customers love. - Project & program mastery – leading multi‑stakeholder initiatives from concept to launch. - Business strategy & growth mindset – connecting technology, market needs, and commercial opportunities. - Innovation leadership – fostering a culture where new ideas translate into meaningful business outcomes. - Executive‑level decision‑making – aligning teams, influencing stakeholders, and driving organizational success.

Experience

  • NXP Semiconductors (19 yrs)
    • Sr. Marketing Dir. Healthcare Segment at NXP Semiconductors
      Jul 2024 - Present · 2 yrs

      Leading strategy, growth, and portfolio direction for NXP’s Healthcare segment. I drive segment positioning, market expansion, customer engagement strategy and long‑term roadmap alignment across engineering, product, and commercial teams to accelerate adoption of NXP solutions in medical markets. Key contributions: - Defining and executing the global Healthcare segment strategy - Steering cross‑functional teams to align technology, product, and GTM plans - Strengthening customer partnerships and expanding ecosystem engagement - Driving sustainable growth initiatives across priority markets

    • Head Of Product Marketing - PL Personal Health
      Nov 2021 - Jul 2024 · 2 yrs 9 mos

      Led the full Product Marketing organization for Personal Health, with global responsibility for product positioning, market strategy, customer engagement, pricing, and lifecycle management across all segments in the line. Key contributions: - Built and led a high‑performing product marketing team - Owned portfolio strategy and segment‑level market plans - Drove alignment between roadmap, commercial needs, and customer value

    • Product Management Director - Wireless Personal Audio Segment
      Jan 2016 - Feb 2022 · 6 yrs 2 mos

      Led the product roadmap, segment strategy, and go‑to‑market direction for NXP’s Wireless Personal Audio portfolio—covering earbuds, hearables and low‑latency audio applications. Key contributions: - Defined long‑term product and technology roadmap - Led cross‑functional strategy across engineering, marketing, and sales - Established differentiated product positioning in a highly competitive segment - Enabled global OEM/ODM design‑wins through strategic engagements

  • System Architect / Program Director at ChipIdea
    Mar 2005 - Mar 2007 · 2 yrs 1 mo

    System architect for mixed‑signal IC solutions for mobile consumer and wireless multimedia applications. Key contributions: - Defined product concepts, specifications, and internal datasheets - Conducted competitive analysis and customer‑driven architecture definition - Designed system‑level architecture for ADC/DAC, RF, PLL and mixed‑signal components

  • Staff System Engineer at RFMD
    2003 - 2005 · 2 yrs

    Developed an 802.11a/b/g WLAN chipset, focusing on RF/baseband system definition and advanced modem algorithms. Key contributions: - System‑level specification, SNR budget analysis, and architecture optimization - Designed modem algorithms (OFDM, equalization, AGC, timing/carrier tracking, FFT) - Optimized power and silicon area for embedded DSP implementations

  • Wireless System Engineer at Resonext Communications
    2002 - 2003 · 1 yr

    Worked on wireless system engineering and early‑stage WLAN architecture development.

  • Ph. D. Student at Imec
    1998 - 2003 · 5 yrs

    Research in adaptive channel loading for OFDM‑based WLAN networks using SDMA. Included architecture research, algorithm development, and system‑level simulation.