Steve Payne

About

Senior brand specialist with over 25 years experience working in Ireland, UK & Australia, delivering strategic brand programmes on multiple sector market leaders. Specialisms includes brand and customer experience strategies, brand positioning, brand creation and implementation, global event branding, place branding, new product development, and innovation design.

Experience

• Brand Consultant at RichardsDee
  Nov 2018 - Present · 7 yrs 8 mos

• Executive Creative Director at Genesis
  Sep 2016 - Oct 2018 · 2 yrs 2 mos

• Creative Consultant, Creative Leader at Steve Payne Brand Consultancy
  Jun 2015 - Aug 2016 · 1 yr 3 mos

  Consultant to international brand design agencies specialising in brand strategy, innovation, customer experience, creative direction, brand change programs.

• The Brand Union, Dublin (12 yrs 10 mos)
  • Executive Creative Director, MD
    Sep 2010 - Jun 2015 · 4 yrs 10 mos

    Adapted the Brand Union Dublin structure and offering to keep pace with branding innovation; Positioned the office as a creative hub within the Brand Union Group, forging links with other Brand Union partner offices to promote and channel international creative work to the Dublin franchise; Strategic brand programs - GAA, AIB, EBS, Electric Ireland, National Lottery, Ulster Bank, JTI, GSK, Bank of America, MBNA and Unilever

  • Creative Consultant
    Sep 2002 - Sep 2010 · 8 yrs 1 mo

    Mentored the creative team to an international creative level; Key Strategic brand programs - GAA, Ulster Bank, Vodafone, Bank of Ireland, EBS, RBS and National Lottery Ireland.

• Creative Director, Creative Leader at FutureBrand McCann
  2001 - Jun 2002 · 1 yr 6 mos

  Creative Director