Stephen H.

Owner of Stay LIT Photo Booth

Los Angeles Metropolitan Area

About

Recently started up my own photo booth company. Book Us For Your Next Event! 626-642-8064 www.staylitpb.com Join Our Monthly Newsletter for Specials! DM us on Instagram: @staylit_photobooth and please support us by giving us a follow :) 15+ years of operations analysis & product development experience in the small business software world. This includes knowledge of system lead generation platforms that perform marketing automation, AI, online presence, social media exposure, customer relationship management, and working closely with 3rd party vendors. I am able to set my own effective priorities and implement decisions to achieve immediate and long-term goals while meeting operational deadlines. Everyday is a new challenge and I think it is important to maintain a positive internal and external client relationship experience. I adapt easily to new concepts and push for more and more responsibilities. What I enjoy most about my passion is helping clients gain success by further branding their paid lead marketing campaign visibility and driving traffic through top search engines UI’s such as Google, Bing, and Yahoo. I love to tackling large sets of data to highlight user trends to better optimize the needs of their business and how these platforms benefit with one another. In working for my most recent employer USA Today I support our highest monthly spend SEM product combined with our latest website software platform & other digital media add on product campaigns such as Search, Display, YouTube, LinkedIn, Spotify, SnapChat, and Social Media. As a result of the pandemic I’ve learned to adapt to the use of virtual platforms including in person group facilitation and webinars using WebEx, Microsoft Teams, Slack, and ZOOM. ► Website Analytics ► Billing Reconciliation ► CRM Platforms ► Vendor Management ► Product Development ► Call Quality Analysis ► Project Management ► Digital Marketing ► Mobile Advertising

Experience

  • Small Business Owner at Stay LIT Photo Booth
    Jan 2020 - Present · 6 yrs 6 mos

    It has been a dream of mine to become my own business owner someday and I am excited to announce the latest of what is going on in my world. Corporate jobs have definitely been a great experience for me however becoming a business owner and applying what I have learned from my years of experience has allowed me to excel at what I specialize in today. This has also allowed me to align my latest priorities of family and run a successful operation for my new journey in life. Each and every single customer is our main focus A-Z throughout our entire process. You will find out the day you become a client with us. We keep it simple providing the human factor feel and attention you deserve. We rent out photo booths and 360 video booths that are becoming more popular than ever before. We use the latest AI software to help promote your logo, and branding, business goals, and/or customize templates to your liking. We can also work closely with your design team to use your direct branding and marketing in our templates. We can provide prints on-site, SMS text, email, airdrop, or even have your guests scan a QR code directly to your phones. We can even provide custom step and repeat backdrops to promote your business as well. If you or anyone you know is hosting a private event large or small, we definitely have the team to accommodate the demand. Please feel free to contact me directly if you want to inquire about booking your next event with us! We are also insured so if your venue or company requires a COI we can provide that if necessary. We service any occasion from birthdays, oktoberfests, corporate holiday parties, friendsgivings, bat/bar mitzvahs, LA Times Book Festivals, NFL tailgates, police events, Pumpkin Runs, Christmas Tree lighting ceremonies, Santa Clause/Easter Bunny photo shoots, weddings, brand launches, celebrities, baby showers, gender reveals, music festivals, and much much more!

  • Client Success Manager at Gannett | USA TODAY NETWORK
    Feb 2022 - Sep 2023 · 1 yr 8 mos

    Manage day-to-day campaign performance, serve as the client account manager, assess digital campaign trends, and identify creative new advertising techniques to further our client’s digital marketing needs. • Providing a complete digital marketing strategy for clients that include multiple products across multiple platforms • Scheduling and running meetings with multiple teams and team members, both internal and external teams • Develop & advise on marketing strategies as well as assessing feasibility based on the client expectations, and identifying marketing and advertising opportunities for our clients • Partner with sales on setting client expectations, creating budgets, and formulating strategies to meet specific client goals/needs • Troubleshoot performance issues using digital advertising best practices while creating new, innovative solutions to meet the needs of our clients • Incorporate constantly evolving technologies and processes into the client solution process • Drive campaign ROI and leverage client relationships to assist the sales team in growing accounts

  • YP, The Real Yellow Pages® (9 yrs 3 mos)
    • Code Engineering Analyst
      Apr 2019 - Jun 2021 · 2 yrs 3 mos

      • Deliver Google and Bing conversion code and assist web admins with Tag Manager installation • Identify programming errors on websites that interfere with necessary product coding • Analyze URL tag parameters and JavaScript installations for potential errors • Identify opportunities and risks for product tracking related issues • Analyze raw call recording data for potential call quality and Call Tracking Number issues • Track account performance including conversions, click through rates, and monthly budget • Work with current team members to develop programming and SEM PPC talent • Analyze advertiser objectives and KPIs to determine optimum method of PPC campaign setup • Review monthly auditing reports for potential revenue and platform discrepancies • Manage a website software platform that includes processing mobile display, online presence, text/email/search engine marketing, and social media

    • SEM Campaign Manager
      May 2014 - Mar 2019 · 4 yrs 11 mos

      • Perform all aspects of Pay-Per-Click campaign functions including initial fulfillment, campaign creation, procuring of Call Tracking Numbers, landing page copy writing, and optimization • Manage a regional KPI portfolio of approximately 250+ local search campaigns • Monitor campaigns via Wolf-Pak system to improve click through rates, maximize ROI, provide a clear vision for the client to increase leads and conversions, and maintain detailed account notes • Utilize HTML for enhancing the current templates of our client landing page websites • Responsible for day-to-day prioritization and management of cases with sales via SFDC regarding specific advertiser requests, perform call quality analysis, and assign tasks to sales team

    • Operations Team Lead
      Apr 2012 - May 2014 · 2 yrs 2 mos

      • Manage high level detail advertiser campaigns with multiple listing and targeted geographies • Responsible for organizing special account meetings for $100K+ clients to actively engage all fulfillment parties involved to establish delivery and planning to deliver the maximum ROI. • Lead a team of 20+ national specialists by providing weekly reports to upper management on inventory valued over $2.5 million in revenue and provide status updates of workloads • Create best practice documentation to navigate workflow for cases and fulfillment item management. • Procure and update Call Tracking Numbers in Telmetrics as needed for YP National campaigns

  • Sales Support Specialist at AT&T Interactive (Yellowpages.com)
    Nov 2007 - Mar 2012 · 4 yrs 5 mos

    • Provide a professional level of communication to approximately 150+ National advertising agencies by fulfilling ad campaigns and analyzing post/pre-launch campaign performance questions. • Monitor our national inquiries and submit tickets via our tracking system (JIRA) for site, data issues and requests that need to be reviewed by our product and system specialists. • Assist our escalations department during high inventory volumes. • Assist Manager with special projects, conference calls, logging on to the phone queue, as well as assist other external departments and customers as needed during high inventory volume • Perform other administrative duties as needed.

  • Bakery Supervisor at Il Fornaio
    Sep 2004 - Oct 2007 · 3 yrs 2 mos

    • Provided excellent customer service to a diverse clientele. • Maintained a high standard quality of food product. • Participated in private catering social events. • Assisted Manager with event coordinating for special banquet dining