Rottenburg, Baden-Württemberg, Germany
Highly motivated and innovative product management professional with extensive experience in identifying market needs, managing product portfolios, product life cycles and new product development, developing and implementing focused strategic plans and effectively launching profitable products to the market. I'm looking forward to my next challenge in a product management or product marketing role. I have many years of experience in the specialty and team channel, in addition to retail, which give me a deep understanding of consumer and product needs within diverse sport categories. Specialties: Proven experience developing innovative, technical products and sport apparel from concept through the design finalization phase to successful commercialization, sales samples & bulk production. - Planning and preparing seasonal product briefs - Understanding consumer & market needs - Innovation through new and existing products - Ability to lead and to gather inspiration across sports - Leading a cross-functional team - Ability to create innovative product within margin target
Range Planning Mangement Product Life Cycle Design Briefing and Market Research Product Management Sales Strategy Product Marketing Competitive Analysis Product Development Product Positioning
Range Planning Global Sourcing Mangement Product Life Cycle Design Briefing and Market Research Product Management Sales Strategy & Pricing Pricing Product Marketing Competitive Analysis Product Development Product Positioning Personnel Management
Range Planning Product briefs for PD Competitive analysis, market research, TO analysis Product positioning Product launches & communication strategy for pre-school products Consumer & Trade marketing projects (fairs, cross promomtion, catalogues, POS) Casflow-Planning & Controlling