Piacenza, Emilia-Romagna, Italy
Experienced Portfolio Marketing Specialist with a demonstrated history of working in the agrochemicals industry. Skilled in Agribusiness, Agrochemicals, Business Planning, International Business and Agronomy. I held various roles in the Marketing and R&D departments of Agrochemical Companies, being part of dynamic and enterprising work groups, strongly oriented towards objectives and innovation. Strong information technology professional with a University focused in vegetable productions from Universita` Cattolica del Sacro Cuore in Piacenza.
Marketing Department: Insecticides Portfolio Marketing Specialist in Italy, with a place of employment in Podenzano (PC). Responsible for strategic marketing plans and goals in Italy for the assigned portfolio: • Define 5-years plan and goals. • Lead the introduction plans of new products (Coragen® Mais, Exirel® Bait) to get sales and POS targets. • Deploy a correct strategy on acrinathrin (Rufast E-FLO) and indoxacarb (Steward-Avaunt-TPM) phase out to achieve the business objectives. • Drive the transfer knowledge process of Cyazypyr products (Exirel®, Verimark®, Benevia)® Implement and manage Arc farm intelligence tool (DSS for correct insecticides applications) as part of Precision Ag FMC strategy.