Milan, Lombardy, Italy
Born in La Spezia, he lives and works in Milan. He graduated at the University of architecture in Florence at the age of 23 and, in the same faculty, he taught and conducted research until 1991.In 1984 and 1985 he collaborated with Ettore Sottsass and with Alchimia-Mendini. He taught at Domus Academy in Milan, at the Università del Progetto in Reggio Emilia Design, at the University of Architecture in Florence and in Genova. He works as industrial designer, designing many bestsellers and commercially successful products that awarded him as “Champion of Super and Popular of the years 2000” (Alberto Alessi), “King Mida of design” (Cristina Morozzi), “Most bankable designer” (Eugenio Perazza, Magis). He collaborated with companies, such as Alessi, first designer with more than 300 steel and plastic products, (remark products: the “Girotondo family” absolute bestselling series in the history of design-oriented companies with more than 10 millions units sold, the “Mami” series, “Il Bagno Alessi” and famous plastic products such as Lilliput, Magic Bunny and Merdolino), Magis (with “Bombo”stool, the most worldwide copied design product, “Vanity” and “First” series), Amore Pacific, Artsana, Bertazzoni, Bisazza, Cederroth, Deborah, Elica, Fabbrica Pelletterie Milano, Fiat, Hannspree, Hanssem, Helit, Henkel, Honeywell, Inda, Kankio, KDDI, Kokuyo, Laufen, LG Hausys, L'Oreal - Maletti, Meglio, Mikakuto, Moooi, Nestlé-Frisco (art director in1996), Nissan, NTT Docomo, Olivari, Oras, Oregon Scientific, Papernet-Sofidel, Promelit, Pulsar, Replay, Samsung, Seiko, Shaf, Siemens, Skitsch, Sodastream, SPC, Star, Telecom, Toto, 3M, Tubes, Veneta Cucine, Vondom, ZTE,ecc.
Qeeboo is a new generation brand: a new way to manufacture and distribute design; an Italian brand that, strong in its Italian way to think design, opens to the international market, focusing to reach people’s heart. Qeeboo, unlike traditional companies is not burgeois, it moves on a new business model, choosing the web as its key point and then using it to shorten the supply chain; it produces objects meant to be delivered to a large audience, combining high level of quality with low costs. Qeeboo and its designers move through a narrative approach coming out from their expressive language, having in common a figurative research as an important element of communication, creating iconic objects with a great emotional power. Qeeboo is a brand created by Stefano Giovannoni who called Andrea Branzi, Front, Richard Hutten, Marcel Wanders, Nika Zupanc to join to the first collection that presents 25 plastic objects, among which chairs, tables, lamps and accessories realized thanks to advanced industrial technologies and techniques. Qeeboo has a very light operative structure by outsourcing many of its activities. It thinks playfully, it produces taking care of the quality, it talks with the audience and tries to imagine the future.
New president for IAAD Design Department have been nominated: Giorgetto Giugiaro - President of Trasportation Design Department Stefano Giovannoni - President of Product Design Department Aldo Cibic - President of Interior Design Department Romeo Gigli - President of Textile and Fashion Design Department Emanuele Saffirio - President of Communication Design Department Geoff Mulgan - President of Innovation Design Department