Milan, Lombardy, Italy
B2B Sales and Business Development professional with 14+ years of entrepreneurial experience across LATAM and Europe. I’ve built and led companies in sectors like HVAC, construction materials, and specialty coffee — managing everything from international sourcing to client relationships, operations, and strategy. Passionate about technology and efficiency, I implemented Odoo ERP in several businesses to improve sales, inventory, accounting, and procurement. That experience led me to specialize in ERP-based business transformation. Today, after completing an MBA at POLIMI Graduate School of Management and relocating to Milan, I am focused on helping companies grow through smart, tech-enabled solutions. 🔹 ERP | CRM | Digital Sales 🔹 B2B Client Management | Strategic Sales 🔹 Trilingual: Italian 🇮🇹, Spanish 🇪🇸, English 🇬🇧 🔹 Hands-on, analytical, and growth-oriented Let’s connect if you’re passionate about business, sales, or digital transformation.
GOSS VULCAN | Bolivia Founder & Strategic Director | March 2021 - Present Market Entry Success: Successfully launched GOSS VULCAN, an organic specialty coffee brand, achieving rapid market acceptance. Sustainable Sourcing: Established partnerships with local coffee bean farmers, promoting organic, high-altitude coffee cultivation, and supporting sustainable farming practices. Product Differentiation: Differentiated GOSS VULCAN with premium, high-altitude coffee offerings, gaining recognition for quality and unique flavor profiles. As the Founder and Strategic Director of GOSS VULCAN, I led the company in pioneering the market entry of our organic specialty coffee brand, achieving quick market acceptance. Through establishing sustainable sourcing partnerships with local coffee bean farmers, we promoted organic, high-altitude coffee cultivation and supported sustainable farming practices. These efforts allowed us to differentiate GOSS VULCAN in the market by offering premium, high-altitude coffee, leading to its recognition for quality and unique flavor profiles.
As the General Manager of Bertoletti Import in Bolivia, I led the expansion of our product portfolio to encompass heating solutions and renewable energy products, such as solar panels. By establishing partnerships with renowned Italian and international brands, including TEOREMA, ENOLGAS, MAPEI, RINNAI, and IDRAL, we significantly expanded our product offerings and increased revenue by 50% in just one year. My role also involved enhancing operational efficiency through the implementation of the ODOO ERP system, which streamlined communication between various departments and facilitated data-driven decision-making. I oversaw the seamless integration of new products into our company's offerings, providing comprehensive support, training, and guidance to our clients and construction professionals.
As General Manager, I led import and commercialization operations for home appliances, with a focus on the strategic launch of the ARIETE brand in the Bolivian market. Achieved a 35% market share within one year for coffee machines , managing three product lines and implementing digital marketing strategies. Coordinated cross-functional teams for effective product launches. • 35% market share in coffee machines within 1 year by launching Italian brand ARIETE (KPI: market penetration) • Curated and managed three product lines, driving ROI through targeted digital marketing (SEO, Shopify) • Coordinated Agile cross-functional teams for product launches