Greater Philadelphia
Undergraduate Senior at the Wharton School of Business, University of Pennsylvania concentrating in Marketing & Operations Management and Management with a Specialization in Entrepreneurship & Innovation. Strong background in digital marketing, supply chain operations management, finance, and entrepreneurship.
• Collaborated with Sales, Marketing, & Finance divisions to understand demand forecast drivers across all channels. • Led demand forecasting with cross-functional team to account for market and advertising/promotion inputs for 50+ SKUs. • Implemented a strategy for managing inventory and safety stock levels for 300+ SKUs of raw materials and finished goods to reduce stock outs, minimize working capital tied into inventory, and increase the company’s overall monthly fill rate to 98%. • Developed procedure for 12-week rolling production schedule driven by demand forecasts and manufacturing constraints. • Analyzed profitability of SKUs by an ABC classification method to provide recommendations to CEO and COO of SKUs to discontinue, particularly third-party products, and potential new product variations to launch.
• Rebranded marketing materials through digital content creation, product photography, product label and catalog design, & Shopify/WordPress maintenance in collaboration with Marketing Team. • Maintained the Company’s Amazon accounts on Vendor Central and Seller Central for Amazon US, Amazon Canada, and Amazon UK by listing products, editing product listings, creating EBC/A+ content, developing search keywords. • Collaborated with Marketing Team and contracted digital marketing firm to implement Amazon promotions and digital advertisements, effectively growing total Amazon sales from <$10,000 per month to >$100,000 per month. • Analyzed profitability and competitive landscape of foreign markets in collaboration with cross-functional team to provide recommendations for future global expansion to CEO and upper management.
• Work at the Information Desk at New College House. • Duties include greeting visitors, signing in residents’ guests, providing directions, communicating with Allied Security Guards, maintaining cleanliness of Information Desk, and other tasks as needed.
• Duties include: scheduling and proctoring in-person psychology studies, assisting with fMRI experiments, making online payments to Amazon Mechanical Turk participants, assisting researcher with creating computer-based studies.
• Oversaw general administration of organization through managing logistics (venue, dates, catering) of 4 Cornerstone events, 20+ Corporate Sponsor events, 10+ Membership/Social events, Monthly General Body Meetings, & Weekly Board Meetings. • Coordinated electronic communication through public events calendar and 50+ Weekly Newsletters to educate 1200+ members and external parties of career/personal development opportunities and club events. • Led Blog Committee of 5 underclassmen members to produce 7 blog posts for The Walnut Street Journal to inform alumni, members, and external parties of club events and member accomplishments. • Collaborated with Website Chair to shape the website to reflect organizational branding and maintain current information.