Germany
Stefan Lechner a highly focused, motivated and enthusiastic individual with a proven track record for Sales, developing and implementing a wide range of business strategies, train Junior team members, to increase revenue and sales. Applies a logical and robust approach to decision-making gained from hands on experience relationship marketing in high-end hospitality brands. Practical manager who inspires creativity, sets challenging goals and encourages an entrepreneurial approach to achieving business goals Specialties: Revenue, Yield Management and International Sales Software knowledge: Aremis, Qudranet, Opera, Portfolio, Delphi, ACT Database, Delphi Global, Salesforce.com
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• Accountable for all segments across the business unit including Business Travel, Leisure, MICE, E-Commerce, Apartment, Food and Beverage Sales, Marketing, PR and Social Media • Leading the entire Hotel, Apartment Sales and Marketing function of 18 members who drive revenue for the flagship business unit of Melia in EMEA, which contributes 30% of the EMEA top line revenue and 50% of EMEA bottom line • Responsible for source market strategy locally and globally across all segments for hotel. Identifying and driving individual objectives and strategy per country, segment, activity type to ensure most profitable ROI results across top 10 producing countries, emerging markets and declining markets • Conducting and presenting monthly/ quarterly business and commercial review meetings on achieved results across the entire Business Unit for the Board • Work in partnership with UK, Ireland & Scandinavia Marketing functions and GSO partners to ensure market specific initiatives are planned and executed • Account management of own assigned strategic accounts both existing and new