Stefan Knoth

Global Brand Director | Diplom-Kaufmann

Greater Hamburg Area

About

16+ years of experience in marketing, sales, business development and RGM with sustainable successes, including 12 years in leadership roles and management functions. Experienced turn-around manager with track record in creating and implementing sales and marketing strategies and driving growth. Empathetic people leader, building and developing strong, motivated and resilient teams.

Experience

  • Global Brand Director at Protina Pharmazeutische GmbH
    Feb 2025 - Present · 1 yr 5 mos

  • Beiersdorf (Hamburg, Deutschland)
    • Head of Global Shopper and Customer Marketing & Business Development
      Feb 2022 - Dec 2024 · 2 yrs 11 mos

      Global responsibility for Shopper & Customer Marketing, Business Development, Revenue Growth Management and White Spots for the Beiersdorf Health Care franchise / Responsibility for the HC business in South Africa, MENA and China

    • Head of Business Unit Health Care DE/CH
      Apr 2021 - Feb 2022 · 11 mos

      Leading the german Health Care Business across all channels

    • Global Associate Marketing Director
      Nov 2019 - Mar 2021 · 1 yr 5 mos

  • Senior Marketing Manager at Philips
    Feb 2017 - May 2018 · 1 yr 4 mos

  • GSK (5 yrs 2 mos)
    • Business Development Manager
      Apr 2016 - Feb 2017 · 11 mos

    • Marketing Manager "Pain Management" North & West Europe
      Jan 2012 - Mar 2016 · 4 yrs 3 mos

      Previously Marketing Manager Respiratory Health / Smoking Reduction and Cessation North & West Europe until March 2014 Responsibility for Marketing strategy development for Consumers, Shoppers and experts across 11 countries.

  • Sales / Marketing at Reckitt Benckiser
    Mar 2007 - Dec 2011 · 4 yrs 10 mos

    - Sales Representative FMCG - Customer Strategy Manager EDEKA - Junior Brand Manager Personal Care and OTC - Brand Manager OTC