Greater Sacramento
Accomplished global alliances management professional with greater than 15 years experience who thrives at creating positive business relationships, driving go-to-market initiatives and increasing sales momentum through a variety of mediums and programs. An agile self-starter who strives to consistently add value by always listening, rapidly learning, and being resourceful, collaborative, creative and driven. Specialties include: * Creating win-win strategic alliance and customer relationships * Program creation and facilitation * Managing and creating marketing content, collateral, campaigns, communications, events * High technical aptitude, rapidly learns new technologies and/or markets * Cross functional team leadership * Sales pipeline management * Resourceful, Creative, Driven
Google Cloud Security is rapidly innovating across Google SecOps (aka Chronicle), Google Threat Intelligence (VirusTotal, Mandiant, Google), Chrome Enterprise Premium, Mandiant services & more to help organizations of all sizes increase security defenses & combat evil. Passionate about helping partners increase their own innovation and growth via capitalizing on Google Cloud Security's portfolio of capabilities.
Forescout continuously defends all connected "things" with agentless visibility and control of IT, IoT and OT devices the instant they connect to the network. Enjoyed working with our strategic technology and global system integrator alliances to define and jointly market our combined solutions so customers can maximize their security investments to more thoroughly defend cybercrime and protect assets. Also managed channel partner communications to keep partners up to date on the latest and greatest to successfully close new Forescout business.
Drove global marketing content, collateral, campaigns, PR, social media, events; business development; customer & partner communications; customer lead/pipeline management; and implemented Salesforce.com/CRM operations for start-up business. This included co-management of strategic alliance partners such as AWS, Microsoft Azure, VMware, HP, Cisco, Docker; collecting customer feedback via surveys and interviews to prioritize product enhancements and managing presence at events such as Cisco Live, VMworld, HPE Discover • Created all new website content & design - increased website traffic ranging from 30 to over 400% per month • Software downloads increased by over 650% • Leads increased by over 800% • Launched and customized Salesforce to meet business needs • Created & wrote content for Hyperglance's presence in AWS Marketplace, Azure Marketplace, HP SDN App Store, VMware Solutions Exchange, Cisco Marketplace • Created/wrote email campaigns with greater than industry average open & click rates Hyperglance is a UK HQ’d software start-up that provides an interactive 360° topology visualization to easily monitor & troubleshoot complex IT architectures across public cloud, private cloud, containers & networking.
Recruited, enabled and marketed with new SDN (Software-defined Networking) ecosystem alliance partners to compliment HP Networking portfolio. Collaborated with alliance partners and drove co-marketing deliverables such as: joint solution collateral, webcasts, demos, guest blog posts, field awareness, social media outreach and more. Prepped alliance partners for presence in new HP SDN App Store. Recruited and managed partner participation at Discover (HPE's global user group trade show), created special SDN partner app showcase participation package. • Launched new & improved HP Networking partner program for SDN launch. Created all new web content and look, including new ‘member only’ content & web pages. Also created all new HP Networking Alliance Program marketing collateral. • Helped grow SDN alliance partner apps by over 200% and SDN alliance partner funnel with up to 400% more growth potential. • Launched new customer focused HP Networking alliance solutions web presence; including new strategic global alliances web pages. • Launched first wave of SDN committed alliance partners via SDN Ecosystem Alliances showcase that included key partner quotes expressing enthusiasm for HP SDN. • Recruited & hosted alliance partners to multiple SDN developer training courses and workshops with 90-100% participation rates; advanced rate of SDN application development.
Product Marketing Manager for the HPE ExpertOne organization as a full-time contractor via Porter Consulting. HPE ExpertOne is HP's Enterprise training & certification brand/organization chartered with ensuring all channel partners maintain current expertise to properly sell and implement HPE technologies. Collaborated with product management to launch and market numerous HP ExpertOne training and certification products across cloud, converged infrastructure, networking, storage and personal systems. Created marketing content and promotions via: web pages, data sheets, newsletter articles, social media, presentations, collateral, demand gen assets, etc.