Pascal van Opzeeland

Co-Founder | Former CEO at Lime Connect

Greater Barcelona Metropolitan Area

About

I spent 14+ years building Userlike/Lime Connect from its early days to scale, including four years as CEO. I joined the company early, worked through the zero-to-one phase, led marketing for a decade, and later took on overall responsibility as CEO/Geschäftsführer. Along the way, we grew across markets, rebuilt our product twice, navigated an acquisition, raised standards across the organization, and led a major shift toward AI-first customer communication. What mattered most throughout was building strong teams, clear ways of working, and a culture that could sustain change. I’ve recently closed this chapter and am taking time to reflect, learn, and explore what’s next. I’m interested in roles and challenges where building, leading, and transforming organizations really matters.

Experience

  • Lime Connect (formerly Userlike) (Full-time · 4 yrs 1 mo)
    • Managing Director
      Sep 2025 - Jan 2026 · 5 mos

    • Chief Executive Officer
      Jan 2022 - Dec 2025 · 4 yrs

      B2B SaaS provider in customer communication and messaging software.

  • Lime Connect (formerly Userlike) (10 yrs 1 mo)
    • Head of Marketing
      2014 - 2021 · 7 yrs

      B2B SaaS provider in customer communication and messaging software.

    • Co-Founder
      2011 - 2014 · 3 yrs