Baltimore, Maryland, United States
Creative and people-focused Marketing and Event Specialist with a passion for designing meaningful, high-profile, and memorable events. I bring extensive experience managing a wide range of programs from intimate dinners and curated symposia to large-scale public and luxury events serving distinguished audiences including Nobel Prize–winning scientists, Grammy Award–winning artists, senior leadership, and leading culinary and hospitality partners. I excel at translating strategic objectives into immersive experiences, balancing operational rigor with a keen eye for design, guest experience, and the “wow” factor that makes events unforgettable. Skilled in leading cross-functional teams, managing multiple events simultaneously, and collaborating with internal and external partners, I ensure every program aligns with brand standards and leaves a lasting impression.
As the founder of Craft&, I create and host local craft meetups that bring Baltimore’s creative community together. Focused on fostering connection through hands-on creativity, I curate welcoming, inclusive spaces where makers of all skill levels can share their passion for fiber arts, DIY projects, and other creative pursuits. Through these events, I aim to build a vibrant network of artists, hobbyists, and craft enthusiasts while celebrating the joy of making.
•Develop and execute the institute's strategic engagement plan to enhance community participation and satisfaction across digital and in-person platforms. •Develop and maintain the institute’s annual calendar of events, ensuring alignment with program priorities, avoiding scheduling conflicts, and supporting long-term event planning across the organization. •Serve as the lead project manager for 30+ annual events across all five of the institute’s programmatic areas, including cross-departmental collaborations. •Oversee the institute's $250,000 annual events budget to maximize program impact, ensuring accurate expense processing and diligent tracking of finances. •Maintain accurate event data in CRM systems and conduct routine gap analyses to evaluate event performance. •Develop and enforce production timelines; distribute comprehensive event plans including logistical coordination to ensure that events are executed to the highest degree of excellence, accuracy, professionalism, and customer service. •Actively conduct industry research and stay current on event topics and trends by attending conferences, reviewing relevant publications, and meeting regularly with program faculty to understand program momentum and alignment with the institute’s strategic priorities. •Deliver exceptional experiences with luxury-level attention to detail, including venue selection, hospitality standards, décor, and guest communications, ensuring every event reflects the prestige and brand integrity of the Institute. •Act as the primary point of contact for high-profile guests and stakeholders, managing expectations, resolving issues proactively, and providing attentive, personalized service throughout the event lifecycle.
•Responsible for planning, coordinating, executing, and managing various academic and programmatic events, working closely with internal and external stakeholders to ensure seamless execution. •Independently coordinates a variety of events (seminars, lectures, conferences, etc.) by arranging dates, communicating with teams or speakers, scheduling rooms, arranging travel/lodging, catering, advertising, and ensuring smooth day-of activities. •Ensures all events comply with planning timelines and budgets, confirming logistics, sending reminders, and disseminating materials for both in-person and virtual events. •Collaborates with vendors (caterers, rentals, IT) for smooth event operations, selects vendors based on sustainable criteria, and manages location scheduling and resource allocation within the event management system. •Maintains event-related documentation, including floor plans, room layouts, and capacity requirements, and coordinates technical requirements with the IT team as needed. •Manages an event management database system, generates reports and analytics, develops a preferred vendor resource listing, processes invoices, reconciles budgets, assists in policy development, updates event-related website content, and performs other tasks as assigned.
•Effectively coordinate event logistics, budgets, travel arrangements, and staffing requirements, ensuring the seamless and impactful representation of DigiPen at industry and community events. •Successfully lead the planning and execution of DigiPen's participation in large-scale industry conventions, including PAX (West and East), RTX, Emerald City Comic Con, Fan Expo, and more. •Collaborate with diverse campus partners and external vendors to create unwavering quality, brand consistency, and enhance the overall effectiveness of DigiPen's event presence. •Directe end-to-end event management, from the determination of event content and promotional strategy to contract negotiations, meticulous event design, and seamless internal and external communications. •Maintaining comprehensive documentation and reports to support informed decision-making. •Optimize resource allocation and budget management by creating and meticulously overseeing the yearly industry event budget. •Cultivate strong relationships with prospective students through various channels, such as phone calls, emails, text messages, online information sessions, campus tours, workshops, and student shadow coordination. •Lead the strategic evolution of industry event practices to align with Outreach Department initiatives, ensuring ongoing alignment with institutional goals and growth. •Assist in local high school events and DigiPen's skills centers, staying engaged with counselors and prospective students, and attending remote fairs and virtual events. •Assist with the promotion and execution of on-campus special events targeting prospective students, community members, and educational organizations. •Utilize feedback data to implement strategic improvements, resulting in enhanced event quality and participant satisfaction. •Contribute to the coordination and execution of campus events for various campus departments outside of the Office of Outreach.