Sophia Ryan

Brand Marketing at Nike

New York, New York, United States

About

Former student-athlete leveraging teamwork, discipline, and a goal-oriented mindset in the world of stores marketing, brand marketing, and retail branding. Passionate about creating impactful retail experiences, consumer journeys, and driving overall brand success.

Experience

  • Retail Brand Marketing Specialist at Nike at Nike
    Jul 2023 - Present · 3 yrs 1 mo

  • President, Virginia Tech SAAC at NCAA Student Athlete Advisory Committee
    Aug 2020 - May 2023 · 2 yrs 10 mos

    -Chosen to lead the committee by faculty advisors and fellow Student Athlete Advisory Committee members -Represented Virginia Tech at an ACC conference level -Served as the Vice President of Communication for 2021-2022 school year -Facilitated effective communication between student-athletes and Virginia Tech Athletics -Created and enhanced the sense of community and spirit by unifying student-athletes

  • Virginia Tech Athletics (3 yrs 10 mos)
    • Time Management Planner, Women's Swimming
      Jul 2020 - May 2023 · 2 yrs 11 mos

      - Chosen to be a Women’s Swimming and Diving Team Liaison - Coordinate with Coaches and Compliance office to ensure team schedule adheres to NCAA rules

    • Next Level Leadership Representative
      Jul 2020 - May 2023 · 2 yrs 11 mos

      - Selected to be the Women’s Swimming and Diving Team Representative - Developed leadership skills and created a culture for leaders to flourish

    • Student-Athlete & Team Captain, Women's Swimming
      Aug 2019 - May 2023 · 3 yrs 10 mos

      - Scholarship Athlete and Varsity Letter recipient - Selected to be Team Captain - Devoted 20 hours a week to training, practices, travel, and competition while maintaining a full academic course load. - Assisted with recruiting by taking recruits on tours, academic meetings, and creating relationships.

  • North America Brand Marketing Intern at Nike
    Jun 2022 - Aug 2022 · 3 mos

    - Top 1% of applicants. Selected out of 34,000+ for a three month internship experience. - Placed in a Digital Consumer Direct Marketing Team for North America. - Analyzed social data and member engagement to drive community connection and membership growth. - Worked with a group of interns to create an original idea and build out a plan that will launch Nike into the future, while considering present trends and issues using market analysis.

  • Undergraduate Teaching Assistant at Virginia Tech - Pamplin College of Business
    Jan 2022 - May 2022 · 5 mos

    - Undergraduate Teaching Assistant for International Business Course and worked over 6 hours a week - Hosted office hours on zoom, monitored discussion boards, and graded over 300 students’ assignments weekly