Singapore, Singapore
Start-up enthusiast, high growth driver and a passionate story teller. I’ve been through an exciting journey of over 18 years where I’ve helped build brands, established processes across operations and marketing, painted and achieved market leadership visions and have inspired and got inspired by some phenomenal teams A people’s person with Marketing, Operations and General Management experience with large businesses and start-ups like Berger Paints, Yatra.com, AVIS (Rent a Car) and IDP Education Strengths: Digital Transformation, E-commerce, Building Brands, Budgeting and P&L, Performance Management, Customer co-design and CX, driving scale and turnaround, extensive customer insights, driving performance marketing, lead nurturing and operational (conversion) efficiencies ROI impact to $ value and General Management.
Led the marketing team with responsibilities of marketing planning and execution across online and offline domain. Headed the strategic alliances vertical as well. Developed the B2C (retail) business and e-commerce platform for the company which grew by 4 times in a span of 12 months.
Responsible for country marketing at Yatra.com. Established marketing operations for India to promote flights, hotels and holidays plus promoting inbound travel to India from U.S. & UK. Successfully established the brick & mortar operating model for Yatra.com Holiday lounges
Started with Berger Paints, Mumbai in 2004 as a Sales Manager. Scaled the operations for it to become #1 with the highest revenue growth in the region. Promoted with additional responsibilities to successfully grow the largest stock point of the country at New Delhi after successful establishment of Mumbai operations.