Australia
A seasoned professional with over 20 years of extensive experience, I have proven expertise in spearheading businesses across diverse industries such as Retail, FMCG, Beverages, Dairy, Foods, Cosmetics, and Footwear. My proficiency spans key areas including Sales, B2B, Trade Marketing, Key Accounts and Business Development and Customer Services in Australia, Pakistan, United Arab Emirates and Qatar.
• Oversaw financial management, sales, marketing, and business development for three retail stores. • Generate revenue from outdoor catering, party orders, banquets, and events • Develop corporate and event clients through field sales and negotiations • Promote offers via Mybook, Urban Point, and local marketing platforms. • Manage invoicing, collections, and revenue tracking. • Monitored sales performance across multiple branches and recommended strategies to drive growth.
- Supervised staff in sales, inventory, cash handling, and customer service operations. - Ensured prompt, professional resolution of customer inquiries and complaints. - Maintained high visual and operational standards in store presentation. - Monitored performance, coached team members, and recognized achievements. - Trained and motivated staff to deliver exceptional customer service. - Develop and implement customer service policies and procedures to achieve a high level of customer satisfaction. - Engage existing customers through online shopping experience. - Recruit, train, and supervise the customer service team, assigning duties as needed.
- Hired and onboarded sales and customer service staff in line with company goals. - Oversaw daily operations across 16 stores, ensuring efficiency and high service standards. - Developed and implemented business and sales strategies to drive regional performance. - Monitored team performance, providing regular feedback and coaching to enhance results. - Led initiatives to penetrate new markets and expand the customer base. - Collaborated on marketing campaigns aimed at improving customer engagement and service. - Delivered performance reports and market insights to senior management for decision-making. - Maintained accurate records of pricing, sales, and employee performance. - Conducted training programs to improve staff sales techniques and customer service skills.
- Oversaw sales operations in Central 1, the largest region for a leading cosmetics company, encompassing three key zones: Lahore, Faisalabad, and Gujranwala by giving 36% growth by establishing distributors and infrastructure. - Developed an innovative go-to-market strategy, seamlessly integrating elements from both the FMCG and Cosmetics industries. - Enhanced customer engagement through the implementation of diverse monthly and quarterly plans. - Conducted market segmentation and crafted customized marketing plans tailored to specific channels such as Key Accounts, IMTS, MTs, and OOH.