Sofie Sweeck

International Management Student

Belgium

About

I am pursuing a degree in International Management at RheinMain University, with my recently completed semester abroad in Guadalajara, Mexico. Excited to start my next chapter in E-Commerce Emerging Customers at P&G, I continue to build expertise in B2B and B2C markets, combining sales, marketing, and customer engagement. Previously, at Clio Goldbrenner, I focused on client prospection, influencer partnerships, and KPI analysis to drive expansion in Germany. At Marc O'Polo SE, I delivered personalized customer service and organized sales events, while my internship at jas. slow fashion deepened my understanding of sustainable fashion through marketing and product development. With a global mindset, strong analytical skills, and a passion for impactful strategies, I am committed to driving growth and innovation in competitive markets.

Experience

  • Working Student in E-Commerce Emerging Customers at Procter & Gamble
    Feb 2025 - Oct 2025 · 9 mos

    I am supporting Key Account Managers in their daily tasks and contribute to achieving Customer Channel Sales targets. My responsibilities include analyzing, designing, and planning eCommerce sales strategies based on defined performance goals. Additionally, I conduct portfolio analyses, perform market research, and monitor competitor activities across key customer accounts to drive growth and optimize sales performance.

  • Internship in Sales & Marketing at Clio Goldbrenner
    Sep 2024 - Jan 2025 · 5 mos

    I executed client prospection and negotiation, focusing on expanding Clio Goldbrenner into Germany and targeting both B2B and B2C markets. I planned and organized influencer events to boost brand visibility and engagement. I cultivated partnerships with influencers and analyzed critical KPIs to assess impact and refine strategies. I helped manage client relationships through CRM by conducting data analysis and reporting, while optimizing the customer journey through detailed mapping and targeted improvements.

  • Working Student in Sales & Visual Merchandising at Marc O'Polo SE
    May 2022 - Dec 2023 · 1 yr 8 mos

    I provided personalized customer service, including consultation and styling, with a strong foundation in product knowledge for a B2C setting. Managed the store's inventory to maintain organization and ensure stock availability. Built strong customer relationships, fostering a loyal customer base and achieving positive feedback scores. Planned and executed seasonal store events to enhance customer engagement and drive sales.

  • Paramedic Assistant at Arbeiter-Samariter-Bund
    Jun 2020 - Jun 2021 · 1 yr 1 mo

  • Internship in Design & Marketing at jas. slow fashion
    Jan 2018 - Feb 2018 · 2 mos

    I assisted in the development of marketing campaigns to promote the brand’s sustainable and ethical values. I conducted market research on sustainable fashion trends and consumer behavior. Additionally, I collaborated in product development, focusing on the use of sustainable materials and timeless styles.