Sivanesan Venkatesan

UX Designer | 5+ Years | SaaS & B2B Product Design | Figma, Design Systems, Information Architecture | AI-Assisted Design & Prompt Engineering

Greater Chennai Area

About

Hey, I'm Sivanesan — a UX Designer with 5+ years of experience designing SaaS and B2B products across enterprise, startup, and mid-size environments. One thing that genuinely sets my work apart: I've built production design-to-code workflows using Figma AI and prompt engineering. For our Document Centre module, I used Figma AI to generate the UI, then leveraged prompt engineering to convert React output into React Native in VS Code — cutting the prototyping-to-handoff cycle from 2 weeks to 3 days. What I care about: → Reducing complexity in enterprise software so users can do their job without thinking about the tool → Bridging design and development through design systems and AI-assisted workflows → Pushing back on requirements when it genuinely improves UX outcomes My background is in Electrical & Electronics Engineering, which shapes how I think about systems, feasibility, and the craft of structuring complex interfaces. Open to Senior UX Designer / Product Designer roles in Bangalore and Chennai. Always up for a conversation about enterprise UX, AI in design workflows, or design systems at scale. Reach me at [email protected] or DM on LinkedIn.

Experience

  • UX Designer at Softura
    Jul 2024 - May 2026 · 1 yr 11 mos

    Designing UX for an enterprise SaaS platform in the crane rental industry, within a 4-person design team. Personally own design for 5 major modules: Employee Scheduling, Inventory Management, Work Order, Document Centre, and Admin Panel. Highlights: → Established the master Figma project file structure and foundational design system used by the entire design team — defined component architecture, design tokens, Auto Layout standards, and naming conventions that ensure consistency across 12+ modules. → Challenged BA requirements for the Work Order module where the legacy system used 8 separate tabs. Proposed and designed a restructured flow that reordered and consolidated the workflow into a more intuitive task-based sequence — accepted and shipped to development. → Designed the Document Centre module end-to-end using Figma AI for rapid UI generation, then leveraged prompt engineering to convert React code output to React Native in VS Code. Cut the prototyping-to-handoff cycle from 2 weeks to 3 days. → Designed the consolidation of 4 separate admin panels into 1 unified admin experience for a multinational heavy machinery manufacturer, restructuring screen layouts and navigation to reduce complexity. → Translate BA requirements into wireframes, interactive prototypes, and production-ready UI. Collaborate with PMs, BAs, and engineering in Agile sprints — sprint planning, design reviews, A/B testing of key workflows, and iterative usability testing. Tools: Figma (Variables, Auto Layout, Dev Mode), Figma AI, VS Code, Claude, ChatGPT, Stitch.

  • UI / UX designer at ANB Systems, Inc.
    Aug 2022 - Mar 2024 · 1 yr 8 mos

    UI/UX Designer working on B2B enterprise platforms and mobile applications, collaborating with PMs, BAs, and cross-functional engineering teams. Highlights: → Led the end-to-end redesign of 2 B2B enterprise platforms — eTRACK+ and DRM — restructuring screen layouts and navigation across 8 core modules. Improved task completion flow and reduced onboarding drop-off, informed by Hotjar heatmap and session recording analysis. → Designed and shipped ZAPture, a configurable mobile app across Android and iOS. Defined interaction design, responsive UI, and complete user flows. Ran A/B tests on onboarding variants to optimize conversion rate. → Created QUICKstyle, an in-product design tool enabling non-technical users to customize portal and website layouts without requiring design team intervention — reducing routine update dependency by an estimated 40%. → Developed wireframes, high-fidelity prototypes, and interactive mockups for product enhancements including survey tools, blog management, and website builder features — iterating based on usability testing and analytics-driven feedback.

  • Pepy Technologies (Coimbatore, Tamil Nadu, India · On-site)
    • UI / UX Designer
      Oct 2021 - Aug 2022 · 11 mos

      Promoted from Creative Designer to UI/UX Designer based on demonstrated ability to own end-to-end product design and drive user-centered outcomes.

    • Creative Designer
      Mar 2021 - Sep 2021 · 7 mos

      Sole designer in a fast-paced startup — owned end-to-end product and visual design from user research through developer handoff for web and mobile platforms, serving 5+ client verticals including edtech and healthcare. Highlights: → Designed responsive landing pages and conversion-focused UX patterns. Used Google Analytics and session data to identify drop-off points, iterating on page structure to improve lead capture conversion rate. → Collaborated directly with the CEO and marketing team to translate business goals into intuitive design solutions, managing competing priorities across product and branding workstreams. → Built brand identity systems, style guides, component patterns, and design documentation to maintain cross-product consistency as the startup scaled its client base. Tools: Figma, Adobe XD, Adobe Photoshop, Adobe Illustrator, Adobe Premiere Pro, Google Analytics.