Silvia Garcia

🇬🇧🇪🇸🇫🇷 Former Global Director at Coca-Cola | Keynote Speaker & Leadership Advisor | Selected as TED Editor’s Choice | Author, Consultant.

France

About

In these challenging times, Silvia Garcia is the ideal speaker to equip audiences with confidence and optimism to dream big and act bold, together. Former Worldwide Director at The Coca-Cola Company and its Happiness Institute, Silvia learnt and applied the formula for realizing one’s potential, sustaining well-being, and amplifying collaboration. Your audience will be captivated by solid science-based advice, aha moments, and moving stories that will resonate and impact their performance at work long after the event. Audiences leave motivated and determined, convinced that it is possible to thrive through change. "Let’s not just adapt to the future—let’s create it.” More about Silvia Garcia. At Coca-Cola she led transformative change across 200 countries coming out stronger after economic and market challenges. She made history by sponsoring collaboration and shaking traditional thinking at Coca-Cola, swapping the brand in bottles for names and driving human centered initiatives. As the founder of Coca-Cola’s World Happiness Institute, she empowered employees with innovative ways to work and live better, achieving 10% higher sales and 3x greater creativity, while increasing well-being and engagement. A TED Editor’s Pick, Silvia’s keynote "The Power of Collaboration" has captivated audiences at top-tier companies like Visa, Deloitte, CBRE, Verizon, TD Synnex, and Hermès. Her upcoming book explores why collaboration outperforms competition in the workplace and introduces her proprietary matrix for optimizing tasks between people, AI, or a synergy of both. Silvia’s keynotes inspire unwavering confidence in human potential and inspire audiences with the formula for realizing one’s potential, sustained well-being, and amplify collaboration. Audiences leave motivated and determined, convinced that it is possible to thrive through change, and equipped to take the first step towards higher success and well-being. (English /Spanish / French)

Experience

  • Keynote Speaker at Silvia Garcia
    Dec 2017 - Present · 8 yrs 7 mos

    In these challenging times, Silvia Garcia is the ideal speaker to equip audiences with confidence and optimism to dream big and act bold, together. Former Worldwide Director at The Coca-Cola Company and its Happiness Institute, Silvia learnt and applied the formula for realizing one’s potential, sustaining well-being, and amplifying collaboration. Your audience will be captivated by solid science-based advice, aha moments, and moving stories that will resonate and impact their performance at work long after the event. Audiences leave motivated and determined, convinced that it is possible to thrive through change. "Let’s not just adapt to the future—let’s create it.”

  • Founder and CEO at Feel Logic and HPTW at Happiest Places to Work
    Jan 2017 - Present · 9 yrs 6 mos

    Feel Logic and Happiest Places to Work help organizations apply the latest research on the science of human behavior to marketing, communication, innovation, change management, and employees' experience at work. Our consulting combines knowledge from neuroscience and behavioral science with hands-on experience.

  • Director Global Marketing Communications, Innovation, Leadership, Futurist, Happiness Institute at The Coca-Cola Company
    Feb 2001 - Dec 2016 · 15 yrs 11 mos

    Silvia held different leadership positions in marketing, communication, innovation, and corporate relations. Her different roles made Silvia lead projects with teams from around the Globe. Her latest assignment was the Global Marketing Director of Coca-Cola in Atlanta, USA. Some of her achievements include: - Double digits growth for different product categories. - P&L growth. - Coca-Cola global strategy and communication. Delivery of global campaigns. International team leadership. - Creation of new beverage categories, based on her prediction of future consumer behavior. - Higher employee performance thanks to training on positive leadership - Global strategy and expansion of the Happiness Institute of Coca-Cola.

  • Health Care Marketing Manager at SCA Hygiene Products
    1996 - 2000 · 4 yrs

    Manage B2C and B2B business. Responsible for the P&L, and marketing strategy and execution, and salesforce training.