Siddhartha Sharma

AI Enthusiast | Driving Innovation in Branding, Content, Sales & Marketing | Helping Businesses Leverage Technology for Growth & Success

Gurugram, Haryana, India

About

Strategic Leader in Media, Partnerships & Tech Innovation With over 14 years of experience at the intersection of content, technology, and business, I bring a results-driven mindset to every initiative. Key highlights: - Spearheaded large-scale content programs and creator ecosystems across India and global markets - Built and scaled branded content initiatives with measurable impact - Led cross-functional teams spanning editorial, product, and business units - Launched India’s first digital tech and auto show - Translated market and partner feedback into product innovation and adoption strategies - Collaborated with top-tier brands and creators to drive sustained growth Let’s connect if you’re exploring innovation in AI, marketing, and media.

Experience

  • Executive Editor - Auto at NDTV
    Nov 2025 - Present · 8 mos

  • Indeed.com (Toronto, Ontario, Canada · Hybrid)
    • Senior Client Development - SBS
      Nov 2021 - Apr 2025 · 3 yrs 6 mos

      As a key driver of our SaaS-based B2B sales strategies, I focus on exceeding targets by identifying new growth opportunities and turning them into revenue-generating streams. My approach has consistently delivered strong results, with an average achievement of 110% of our quarterly goals. I partner closely with business owners to dive deep into customer segmentation, using these insights to develop tailored solutions that enhance client performance and drive product adoption. By collaborating with Customer Success and Product teams, I work to refine the customer journey, identify areas for product enhancement, and improve overall client satisfaction and retention. I deliver engaging product demos and consultative sales presentations, always prioritizing a customer-centric approach to build strong, lasting relationships and increase engagement with our solutions. My toolkit includes Salesforce, Gong, and Jira, which I use to streamline sales pipeline management and ensure data-driven decision-making. Mentoring and developing a high-performing sales team is another core aspect of my role. I focus on sharpening their skills in closing techniques, objection handling, and strategic communication, ultimately driving better sales outcomes and team performance.

    • Client Development
      Nov 2021 - Jan 2023 · 1 yr 3 mos

  • Sales And Leasing Consultant at Performance Auto Group
    Sep 2021 - Nov 2021 · 3 mos

    In my role as a Sales and Leasing Consultant at Don Valley Volkswagen, Ontario’s oldest and most trusted Volkswagen dealership, I was responsible for driving customer acquisition and retention through exceptional service and personalized sales strategies. I developed and implemented process-driven sales approaches, both on the sales floor and in client interactions, to effectively close deals. I took a proactive stance on lead generation, leveraging social media strategies and tapping into our existing client network to identify new opportunities. My focus was on creating customized finance and lease packages, ensuring each deal met the unique needs of our customers. I was certified in the VW Sales Process, 4MOTION Technology, and the VW e-mobility Customer Journey, which allowed me to provide in-depth product knowledge and build trust with clients exploring Volkswagen's latest offerings.

  • Sales And Leasing Consultant at AutoCanada
    Apr 2021 - Sep 2021 · 6 mos

    As a Sales and Leasing Consultant at 401 Dixie Hyundai, part of the AutoCanada Group and the largest Hyundai dealership in Canada, I played a key role in helping customers find the perfect vehicle from an extensive inventory of over 1,000 cars. Being part of one of the top 10 Hyundai dealerships globally, I had the opportunity to work with a diverse clientele and guide them through their journey with Hyundai as a brand. My focus was on understanding each customer's lifestyle and needs to recommend the right Hyundai model, ensuring a tailored and seamless experience from the first interaction to final delivery. I took pride in providing a high-quality customer experience, helping clients navigate their options and make informed decisions about their next vehicle.

  • Consulting Editor - Technology And Automobiles at Dainik Jagran
    Aug 2018 - Aug 2020 · 2 yrs 1 mo

    As the Consulting Editor for the Technology and Automobiles division at Jagran New Media, I led a dynamic team responsible for delivering engaging and high-quality content across Dainik Jagran’s digital and social media platforms. My role involved mentoring the technology and automobile teams, enhancing content quality, and spearheading video content development to drive audience engagement. I successfully managed brand initiatives for high-profile clients like Apple, BMW, and Samsung, creating integrated content solutions across TV, digital, and social channels. By leveraging customer segmentation insights, I developed impactful creative content strategies that boosted brand visibility and resonated with target audiences. Collaborating with agencies and stakeholders, I produced SEO-optimized, full-funnel content that improved our online presence and increased engagement. Key Achievement: Strategically planned content and executed effective media briefings that resulted in a 30% increase in campaign performance and revenue growth.