Gurugram, Haryana, India
Seasoned operator with an exciting mix of experiences. Building Moloco (machine learning for ad-tech) in India. Specialise in: - Building 0 to 1: Built a D2C business for intercity food delivery (Zomato Legends); designed the Ministry of Civil Aviation's customer grievance mechanism (AirSewa); led the market entry of Moloco into India from scratch and rapidly scaled the business. - Leadership: Trained by senior leaders across business, government & academia. Have set up operations and run teams in high-stakes settings. - Learning by first principles: Worked in tech (ad-tech, consumer tech), media (TV, streaming), professional services (consulting, banking), & central government. Passionate about India, food, stand-up comedy!
Machine Learning for Advertising (Mo-lo-co stands for machine learning company) We use cutting-edge tech to make digital companies more profitable. Our core business is to optimize performance marketing spends of apps to acquire high quality of users, using a programmatic demand side platform. We also work with e-commerce, gaming, and streaming apps to grow their advertising revenue. As General Manager, I led Moloco's launch into India from scratch. We are now one of India's largest channels for performance marketing and a strategic monetization partner for leading digital platforms.
Legends: Built a premium intercity food delivery service by Zomato. Managed the cold supply chain, restaurant partnerships, commercial structure, product design and UX, branding, last mile distribution, P&L for the intercity business. Supply/Sales Strategy: Driving key central initiatives through the 1000+ member sales team and improving the team's efficiency. Restaurant Delight Ops: Improved ops of restaurant service function and reorganized the department, driving ~2x impact on key metrics within 2 months.
Ran the APAC Corporate Office of Mr. Uday Shankar, driving leadership's priorities for Star TV, Hotstar, & Walt Disney's Direct to Consumer businesses in China, Japan, SEA, ANZ, ME. Designed the revenue strategy and org structure for Hotstar.
Financial Services expertise in South East Asian markets: Growth Strategy for stock exchange in Singapore Performance improvement for bank in Indonesia Digitization of bank in Thailand
Bureaucrat in Government of India (among youngest Director-ranked officials ever). Banks Recapitalization: Supported senior bureaucrats in running the financial analysis and getting approvals across Ministries/Departments of GoI to announce a recapitalization package for public-sector banks worth Rs. 75,000 cr (~$9B). AirSewa: Designed and led the pre-launch phase of AirSewa, an initiative by the Ministry of Civil Aviation to resolve passenger grievances. Sabka Budget 2015 - Led the publicity strategy of the Govt's first full budget, coordinating across the Ministry of Finance and I&B. Managing the Hazaribagh parliamentary constituency: Managed an on-ground team to represent the local MP Mr. Jayant Sinha on public welfare and policy-making.