Siddharth Sharma

Director, Product Marketing - AI and Data Processing at NVIDIA

San Francisco Bay Area

About

I lead technical product marketing for AI software products at NVIDIA. In my team, we bring amazing AI products to market and enable AI researchers, developers and practitioners to do their life's work. We are looking for talented product marketing people with interest in AI to join the team.

Experience

  • NVIDIA (9 yrs 10 mos)
    • Director, Product Marketing - AI and Data Processing
      May 2023 - Present · 3 yrs 2 mos

    • Sr Manager, Developer Marketing - AI and Data Science
      Jun 2021 - Apr 2023 · 1 yr 11 mos

    • Manager, Developer Marketing - AI and Data Science
      Feb 2019 - May 2021 · 2 yrs 4 mos

  • The MathWorks (7 yrs 11 mos)
    • Sr. Product Marketing Manager - Simulink and Stateflow
      May 2011 - Apr 2016 · 5 yrs

      Product Marketing for Stateflow and Simulink • Led product strategy, competitive analysis, feature prioritization and productization discussions supporting revenue growth of 15% YoY • Grew activations by 30% through broad-based promotion and account-based selling for major release and transitions (launch plans, positioning and go-to-market strategy) • Supported 40% growth in sales revenue through sales training and collateral (objection handling documents, sell sheets, product presentations, webinars) • Developed market landscape and market size estimates to prioritize new focus areas • Expanded embedded displays and supervisory control verticals within Automotive and Aerospace industries to EMEA and APAC: customized messaging and content to target new regions, expanded partner network and created content jointly, trained sales teams in 6 offices and supported live events leading to 15+ new opportunities • Incubated embedded displays vertical: developed industry specific content (messaging, story, email template, demo, webinar, technical paper) for automotive and aerospace that use 10+ products, initiated 5 deep engagements with driver customers and partners leading to 9+ new engagements • Led supervisory control vertical: developed content (messaging, demo, webinar) that tied 9 products to present complete solution, content was used in 20+ opportunities across 3 top industries • Supported sales through training on new features and associated positioning, public & private webinar content (demos, story, slides) and competitor analysis at each release • Developed and managed web presence of Stateflow including SEO tuned web pages, new feature videos, product overview video, webinars, blogs, technical articles

    • Product Marketing Specialist (Engineering Development Group)
      Jun 2008 - Apr 2011 · 2 yrs 11 mos

      Built sales collateral, web content, videos & demos applying Pragmatic Marketing & SEO principles. Helped restructure product portfolio through win-loss calls & gap analysis. Tech support to ML researchers & s/w devs in univs, aero, & auto industries. Trained new hires on ML, stats & optimization techniques.

  • Teaching Assistant at Worcester Polytechnic Institute
    Aug 2006 - May 2008 · 1 yr 10 mos

    Courses include linear control, vibrations & machine design. Presenting to 80+ students, creating study material, developing and evaluating tests.

  • Assistant Systems Engineer at Tata Consultancy Services
    2004 - 2006 · 2 yrs

    Developed web-based application for BOEING to manage 5k+ tools.