Siddharth Sharma

Enterprise Architect at Adobe

Charlotte, North Carolina, United States

About

Experience

  • Adobe (8 yrs 4 mos)
    • Enterprise Architect
      Feb 2022 - Present · 4 yrs 5 mos

    • Technical Consultant
      Mar 2018 - Feb 2022 · 4 yrs

  • Senior Consultant at IBM
    Aug 2010 - Feb 2018 · 7 yrs 7 mos

    Implement Unica's suite of cross-channel campaign management solutions including Campaign, eMessage, Interact, UMO, NetInsight.

  • Technical Project Analyst at Bank of America
    Jun 2010 - Aug 2010 · 3 mos

    Apply business and technical knowledge in the management and implementation of Bank Of America's RP (Request Processor) Global Expansion Projects of various size, scope, risk and complexity Ensure projects are implemented in accordance with Bank's 6 sigma DMAIC (Define, Measure, Analyze, Improve and Control) process methodology Leverage PMT tool for forecasting and managing resources Use RACI model to identify and assign roles and responsibilities of the team Provide weekly and monthly status reports to business stakeholders

  • Quaero (7 yrs)
    • Marketing Automation Consultant
      Jul 2005 - May 2010 · 4 yrs 11 mos

      Role: Installed and deployed Affinium suite of applications including Affinium Campaign (version 5.x, 6.x, 7.x), Cognos, Affinium Reports, ASM, Affinium Manager, emessage, Collaborate, Plan, Model. Deployed Campaign application, trained end users, gathered requirements, developed how to's and best practice guides, developed campaign specifications, designed, developed, tested and executed campaign flowcharts, custom macros, triggers, derived fields, administrative utilities, optimized campaign flowcharts for various clients. Worked in different roles as a Project Lead, Business Analyst, Tech Lead, Campaign Developer, Campaign Administrator and Campaign Trainer for various engagements. Managed Affinium Campaign and eMessage environments for hosted clients Implemented Affinium Plan MRM Solution. Designed Affinium Plan Forms, Project templates, Workflow. Conducted demos. Developed and conducted customized training classes for Affinium Campaign and emessage users. Served as Level 3 escalation point for advanced Affinium campaign, emessage and plan user issues Implemented Business Objects Data Quality (formerly Firstlogic) suite of application including IQ8 (Information Quality), DQXI (Data Quality) and ACE 7.8 (Address Correction Engine) Managed production and development data quality environments for various clients. Designed and developed Address Standardization and Matching flowcharts for hosted clients. Experience of working with Teradata, Oracle, SQL Server data warehouses Developed and improved all direct marketing capability regarding data integrity, data quality, data segmentation, improved targeting and speed of execution Used PL/SQL to extract, cleanse and present data from a range of large and complex data sources Technologies used: SQL Server 2005, Oracle, Teradata, Weblogic, Websphere, IIS, Apache Tomcat, Windows batch scripting Key Clients includes financial services, pharmaceuticals, hospitality, gaming, non-profit

    • Software Developer
      Jun 2003 - Jun 2005 · 2 yrs 1 mo

      Developed an ASP.NET portal application which is currently being used by iver 300 users utilizing C#, ADO.NET, SQL Server, .NET Webservices, XML/XSL, JavaScript, HTML, IIS, SourceSafe and Win32 API. Analyzed functional specifications. Designed program specifications. Implemented the presentation logic in HTML, JavaScript. Implemented the business logic in C#. Accessed the SQL Server 2005 server via ADO.NET Performed unit testing, functional testing and integration testing of the software components

  • Teaching Assistant at UNC Charlotte
    Jan 2002 - Jun 2003 · 1 yr 6 mos

    Role: Conducted lab sessions for Operating System, Introduction to Computer Science and Algorithms and Data Structures courses in the Computer Science department. Assisted students in projects and assignments