Sid Peterson

SEO Expert at Satisnet Technology

Ahmedabad, Gujarat, India

About

The Search Engine Analyst will be responsible for monitoring overall search engine performance for SEM campaigns. The Search Engine Analyst will work with the Search Engine Marketing Manager and Internet Marketing Team to implement search strategies and track the effectiveness of new and existing campaigns. The successful candidate will have strong analytic capabilities with specific knowledge of online marketing analytics. The Search Engine Analyst is expected to produce daily, weekly, monthly, and quarterly reporting; assigned analytic projects; and produce independent analysis to help search engine strategy. Specialties: I was made aware of the requirement for such skills when I was approached for a Google adwords campaign. My questions of why, how the success could be measured, landing pages, why spend so much - why not spend more, when are people buying... Its not just a matter of putting up some ads. If its sales that you are after, the process needs to be managed.

Experience

  • Satisnet Technology (19 yrs 7 mos)
    • Search Engine Optmization (SEO)
      Jan 2007 - Present · 19 yrs 7 mos

      Satisnet.com does two things to deliver a big ROI: 1.Significantly increases website traffic 2.Turns more website visitors into leads and sales How we do it, well, that’s our secret sauce. But it starts with a geeky zeal for everything search related. We weave SEO, PPC, social media, and conversion-focused/search-optimized design into a dynamic package that delivers lasting results. With Satisnet.com on your side, the best geeks in the biz are in your corner – geeks who get all jazzed about search rankings and search marketing. We do fist pumps when our clients reach the first page of the search results. We brag about our new tools and strategies. We stay ahead of new trends and changes in the industry. We drool over every nugget of search news. We geek out about search marketing because we love it – and that’s why we get top rankings. And that’s what delivers a big ROI. Satisnet.com is simply a search marketing firm with a geeky enthusiasm that has driven top rankings for numerous clients that range from startups to large, international corporations.

    • SEO Expert
      Jan 2007 - Present · 19 yrs 7 mos

      Provide support and analysis for the Search Engine marketing team including: Monitor, track, and report on paid search metrics, including trend analysis. Provide support for search engine optimization recommendations. Interact with copywriter and web service manager to optimize copy and landing pages for Search Engine Marketing. Provide ad-hoc support for the Search Engine Marketing team including: Set up of new campaigns QA creative Assist in Keyword discovery and expansion Top keywords raking by category ROI by Campaign, Site, and Category Research and analyze competitor advertising links From another advert: Back link strategy and implementation Directory submissions and revisions Internal link optimization SEO technical analysis and evaluation Website remediation Key phrase research META optimization Stay up to date on the latest industry developments