Shruti Sethi Bais

RSM Pernod Ricard | Ex Diageo | Ex ITC

New Delhi, Delhi, India

About

Experience

  • Regional Manager Travel Retail at Pernod Ricard India
    Jun 2022 - Present · 4 yrs 2 mos

  • DIAGEO India (6 yrs 4 mos)
    • Account Manager - India Travel Retail
      May 2019 - Jun 2022 · 3 yrs 2 mos

      Key Account Manager with Diageo Global Travel, managing multi Geographic P&L for India & APAC MENA Region. Key Airports & Seaports under my supervision include Delhi, Hyderabad, Srilanka, Bhutan, Bangladesh, Maldives, Indian Airlines, Srilankan Airlines, Druk Air along slide managing supplies to ITDC.

    • Senior Manager - Brand Change Commercialisation
      Mar 2016 - May 2019 · 3 yrs 3 mos

  • ITC Limited (5 yrs 8 mos)
    • Assistant Manager - Packaging & Graphics
      Jul 2015 - Mar 2016 · 9 mos

      Instrumental in end to end Packaging development of Various Pan India Brands like Classic, Wills Navy Cut. Looking after the entire portfolio in Middle East and US markets. Working on Consumer engaging and Consumer friendly packaging and innovations on Electronic Vaping devices. Worked on concepts which have got accolades and awarded India Star and World Star awards and have been up for Patenting. Worked on various packaging formats including Boards, Blisters, Rigids and flexible.Continous development in the area of Non Plastic and sustainable solutions. Interfacing with cross functional teams for end to end planning. Continuous engagement with External and Internal design agencies for development of designs and Graphics.

    • Executive - Packaging Development
      Aug 2010 - Jun 2015 · 4 yrs 11 mos

      My current role has given me an opportunity to learn boards and variours aspects of Printing packaging development for Tobacco and related products. Challenging role indeed considering various stringent laws governing the packaging. Have been actively involved in non plastic and sustainable solutions for the catagory along with innovation projects on substrates and anticounterfiet.

  • Trainee - Packaging Development at GSK
    Jan 2010 - Jun 2010 · 6 mos

    Worked on various innovative packaging structures for Horlicks New Category. Understanding of consumer needs and designing solutions accordingly. Analysis of competition and competition Benchmarking. Designing disruptive and Clutter breaking solutions for packaging. Transit testing and analysis.