Bengaluru, Karnataka, India
Over 12 plus years of experience in Media/Broadcast Operations, localization and Amazon Ads. Content and Client Coordination experience with Master of Business Administration who responds to shifting business needs and priorities in a systematic and effective way. Excels at implementing operational assessments and conducting functional requirements. Have expertise in Global Project Management, Training, Account Management, Process development, deployment, optimization, Vendor Management and Metadata Operations.
As an Ads Performance Manager in Amazon, I excel in fostering lasting partnerships with clients and driving business growth. I play a pivotal role in strategizing, managing, and executing high-performing advertising campaigns within the US marketplace. Leveraging my deep understanding of digital marketing dynamics, advanced CRM expertise, and problem-solving skills, I deliver impactful ad solutions for both Endemic and Non-Endemic Advertisers.
I am the sole Amazon Ads Account Manager for the Publishing Business of Amazon - Managing a portfolio of publishing and author advertising accounts and be responsible of helping them meet their advertising goals via opportunity identification and account optimization - Monitoring and communicating campaign progress through regular, in-depth activity reports and data insights - Providing education to Advertisers on Amazon Ads products, responding to queries and help them resolve issues with regards to their campaigns - Training and mentoring new hires - Quality audits -Leading the Pilot Advertiser Aggregator Program for Publishing buisness
In a stint of four years, worked in four different teams in the Metadata vertical (Scheduling, India Content, NA content, and Channel Lineup) with two promotions. Currently SPOC for the NA/LTAM/EMEA Channel lineup team.
Responsible for Data Quality and increasing the width and depth of TV and content metadata. - Ensuring productivity and operational efficiencies and manage client deliverables. - Responsible for synopsis and content generation for EPG Services & TV Search for more than 500 TV channels which includes TV shows, Movies & features. TMS offers a range of turnkey solutions that enable them to provide valuable entertainment content and information, such as TV listings and movie show times, to their subscribers. Proof reader -Proofer for Broadcast Editorial team which involved Quality check of all the TV shows, News, Episodes listing under Tribune Media. • Responsible for Analyzing, developing and recommending solutions to editorial, communication and technical procedures and operational needs to ensure the accuracy of editorial listings, authenticity of program information and timely delivery to in-house personnel • Responsible for Maintaining a database of satellite services broadcast stations, cable operators and specialized client information consisting of address, telephone, fax, primary contact information and specific editorial guidelines • Responsible for Providing timely update of listing’s information outside regular business hours
1. Production Coordinator/Scheduler As a Production Scheduler, I am responsible for handling all work that comes into the C&D department in my shift, getting the work processed by specialists on the floor, making decisions about the work-flow that help us deliver quality products within the given deadlines. Production Scheduler's task is fast-paced, quality-oriented, & deadline-based. It requires the ability to focus, multi-task, and take important decisions on the floor to maintain quality and meet deadlines. It is a very information-centric job that requires a keen and detail-oriented mind. And it requires in-depth knowledge of the production chain which helps in decision making. 2. C&D Editor: As a C&D Editor, • Ensuring that projects are processed, researched, and delivered in a timely manner. • Performing critical quality checks on the subtitles being delivered. • Liaising with relevant departments for resolving production-related queries and to ensure smooth work flow. • Troubleshooting for production issues. • Immediate escalation of bugs/issues discovered. • Help mentoring new recruits and resolving bugs/issues reported by them. • Sending out Production - Related/Technical Bulletins to team as and when needed. • Helping out with documentation of new procedures/updates & FAQs etc as and when needed. • Proactively identify potential issues/problems with project in process, formulate response and solution and communicate back to production departments/client. • Communicate regularly with client/client-facing reps regarding projects.