New York, New York, United States
ServiceNow Acquisition
∙ Founded a freelance multimedia production business offering photography, videography, animation, graphic design, and web development services across California and New York. ∙ Partnered with a student entrepreneurship incubator to provide end-to-end multimedia marketing, strategic consulting, and visual assets to student-led startups.
∙ Led the strategic pivot from a hackathon model to an incubator for student founders. ∙ Built and activated a community of student entrepreneurs through Discord, events, and hands-on build nights. ∙ Provided 1:1 consulting on product strategy, marketing, brand positioning, launch planning, and digital presence.
∙ Built internal Figma design systems to streamline workflows and accelerate design handoffs across teams. ∙ Led UI/UX and branding for multiple client cycles, delivering website prototypes, brand identities, and social campaigns. ∙ Conducted usability interviews and surveys to inform design decisions.