Gurugram, Haryana, India
Generalist at District by Zomato | Content and Search & Discovery Diverse cross-industry experience leading teams and charters across consumer tech, e-commerce, consulting, and public policy - with organizations like Zomato, Aditya Birla Group, Bain, the United Nations, NGOs, and large law firms. Hold an MBA from IIM Shillong and a bachelor’s degree in Arts & Law. Proactive, high-agency problem solver.
Content, Catalog, and Menu Lead - Food Photoshoots, Menu Ticketing, Packaging Charges, AI content and cataloging initiatives, Chef’s Table content
Central Supply - Frontline Enablement Enabled our city teams through strategy and growth initiatives
Peter England 1) Led e-commerce strategy for key online partners, driving double-digit YoY growth and achieving category leadership across core apparel segments. 2) Launched new categories and future-facing assortments by collaborating across design, planning, and sourcing - shifting the portfolio mix toward stable, high-margin products. 3) Championed platform expansion and marketing - scaled brand visibility, built a flagship brand store on Flipkart, and improved engagement through performance campaigns and digital content. 4) Drove profitability through data-led pricing, inventory optimization, and return reduction initiatives - streamlining operations and efficiency
1) Developed insights - acquisition and pricing strategy case for a fin-tech client through competition benchmarking (5 potential targets for acquisition), penetration pricing model (customer subscriptions in tier 2 cities), projected run-rate and costs (financials) 2) Created dashboard from multiple data sources to visualize and screen high potential markets across geographies through multi-layered data cuts - including income, satellite data, footfall, and competitor density for banking and retail industry use cases