Singapore
• Led and acted as primary contact between Metro and company; negotiated favourable deals and pricing between Metro and Doki Doki. • Responsible for product pricing (online e-commerce, offline booths and distributors such as MatrixStar and NTUC); boosted quarterly sales by 12%. • Designed product packaging for new flavours; managed product packaging and labelling for successful exports to China’s strict market. • Used Google and Heap Analytics to perform data mining and analysis activities to identify trends in data series; thereby, raised funnel conversion rates and drove sales acquisition and volume. • Coded/Maintained online e-commerce website with HTML and CSS/PUG.
• Scheduled and created product-related content on Facebook and Instagram, doubling follower count and follower activity. • Hosted giveaways and engaged followers via Instagram stories, increasing audience participation. • Designed brochures and posters for trade fair and pop-ups.
• Worked as part of a team, promoting new services and packages for hair and body care, effectively earning customers’ trust and influenced buying decisions.