New Zealand
- Set clear team goals and KPIs - Delegate tasks and set project deadlines - Oversee day-to-day teams' operation and performance - Do regular performance evaluation - Create a healthy and motivating work environment and atmosphere - Develop a well designed and motivating evaluation program - Communicate with teams about their performance - Monitor team performance and report on metrics - Motivate team members - Discover training needs and provide coaching - Listen to team members’ feedback and resolve any issues or conflicts
As a Senior Social Media Specialist, I created and optimised Meta Ad campaigns for dealer-customers on the Meta Advertising programs such as Meta Ads Manager. Work duties: - Create B2C Meta Ad campaigns (from planning, to campaign objective and budgeting, to ad formats) for dealer clients - Build both prospecting and retargeting campaigns that push In-Market Auto Shoppers through the purchase funnel - Construct audience buckets based on campaign goals through demographic data and Meta insights - Use Meta metrics to expand, evolve, and optimise campaigns - Ensure Meta tasks are being delivered on-time and as expected by client - Test ads to determine highest performing creative, markets, and ad copy - Provide conversion-focused advert creative direction and optimise ad copy based on data - Ensure proper tracking, attribution, and consistency across client campaigns - Establish and maintain a great working relationship communication - Provide thought leadership, strategic insight, and clear communication (written and verbal) to exceed KPIs and hit deadlines - Analyse data to maintain and forecast monthly budget and ROI figures, and to provide key insights and recommendations on campaign performance - Stay current with best practices, strategies, legislation and industry standards related to Facebook Advertising - I have worked on Zapier as a third party platform to Meta
- Sage Pastel cash book, quotation, tax invoice, credit note and tax type processing, journal entries - Accounts Receivable - process and monitor incoming payments and secure revenue by verifying and posting receipts - Accounts Payable - Complete payments and controls expenses by receiving, processing, verifying, and reconciling invoices - VAT computations, analysis schedules, reconciliations, returns and payments via SARS efiling - PAYE computations, returns and payments via SARS efiling - Income Tax Returns – Individual and Company - Developing and managing online marketing campaigns to drive relevant traffic to the company website and other sales platforms - Extending market reach through development of integrated social media marketing campaigns - Developing B2B/ B2C online and offline campaigns that delivered significant improvements in sales - Stock counts, recording and maintaining inventory listing, identifying stock discrepancies and merchandising of stock
Refer to previous work experience