London Area, United Kingdom
I am a results-driven Digital Marketer, Bookkeeper, and Founder of Sparktact, a UK-based agency that helps businesses turn online visibility into measurable growth. I specialize in developing and executing digital marketing strategies that enhance brand presence, generate leads, and drive revenue, supported by a strong foundation in financial management. With hands-on experience in SEO, paid advertising, content creation, social media, CRM automation, and web design, I manage campaigns from concept to conversion. My combined expertise in marketing and bookkeeping allows me to provide commercially sound strategies backed by accurate financial insight. Whether I am optimizing a website for search, running targeted ads, or preparing VAT returns, I apply creativity, analytical thinking, and accountability to deliver solutions that move businesses forward. 📌 What I Bring • Data-driven marketing strategy and execution • Full-funnel paid advertising management across Meta, Google, and TikTok • SEO optimization for organic ranking and long-term growth • CRM setup and automation that improves lead nurturing and retention • Bookkeeping, VAT preparation, and self-assessment support • Clear communication, reliable delivery, and measurable results 🏢 Industries I Have Worked With • E-commerce and retail brands • Professional services such as legal, accounting, and consulting • Local trades and small businesses • Hospitality and lifestyle brands • Startups that require scalable systems and growth strategies 🎯 My Unique Value Proposition Most marketers focus on visibility. Most accountants focus on numbers. I connect both. I help businesses market smarter, spend wisely, and scale confidently by aligning marketing performance with financial clarity. Every campaign, conversion, and customer touchpoint serves a financial purpose, not just a marketing one. 🛠 Tech and Tools I Use • QuickBooks, Xero, HMRC systems • Google Ads, TikTok Ads, Meta Ads Manager • WordPress, Shopify, Wix, Elementor, Webflow • HubSpot, ActiveCampaign, Mailchimp, GoHighLevel • Google Analytics, Search Console, Tag Manager 🌱 Mission My mission is to give businesses the digital strategies, financial insight, and operational structure they need to grow without wasting time, budget, or opportunities. 🤝 Let’s Connect I am open to collaborations, partnerships, and conversations with businesses that want marketing support, bookkeeping expertise, or a dedicated partner who understands growth from both a creative and financial perspective.
Designed and delivered digital marketing strategies resulting in increased brand visibility, higher lead conversion rates, and improved online engagement Managed SEO campaigns that boosted organic rankings and inbound leads for multiple clients Ran targeted paid ad campaigns across Meta, Google, and TikTok, achieving consistent ROAS improvements Built websites and landing pages with strong UX/UI, optimised for conversions Implemented CRM systems and automations to streamline sales processes and track customer journeys Handled bookkeeping, VAT submissions, self-assessments, and financial reporting for clients, ensuring compliance and accuracy
Supported the accounting function for a diverse client portfolio, ensuring accurate financial records, timely submissions, and seamless communication with stakeholders. Worked closely with senior accountants to prepare accounts, manage bookkeeping workflows, and maintain compliance with UK financial regulations. Key Responsibilities & Achievements Managed end-to-end bookkeeping processes, ensuring accurate data entry and reconciliation of financial transactions Prepared and submitted VAT returns, complying with HMRC standards and deadlines Assisted in compiling self-assessment tax returns and drafting client accounts for review Utilised QuickBooks and other accounting software to streamline financial reporting and improve record accuracy Handled accounts receivable/payable, bank reconciliations, and monthly journals Identified discrepancies and resolved queries, enhancing financial accuracy and client satisfaction Collaborated with clients to provide financial insights, improving decision-making and cash flow visibility
Provided accounting and administrative support within a legal services environment, ensuring financial accuracy, compliance, and efficient internal processes. Assisted senior accountants and solicitors in managing client accounts, legal disbursements, and financial reporting in accordance with regulatory requirements. Key Responsibilities & Contributions Performed daily bookkeeping tasks including data entry, bank reconciliations, and ledger maintenance Supported preparation of client financial statements and documentation for legal case billing Managed accounts payable and receivable, ensuring timely payments and accurate record-keeping Assisted with VAT submissions and compliance checks related to HMRC guidelines Coordinated with solicitors to track disbursements, retainers, and matter-related financial transactions Used accounting software to generate reports, maintain digital records, and streamline financial workflows Responded to financial queries from internal staff and external stakeholders, improving operational efficiency