Cincinnati, Ohio, United States
$6.5 million in qualified opportunities generated in 2023. Marketing Maverick | My passion lies in exceeding sales goals and forging strategic partnerships that drive sustainable growth. Leveraging strong communication and relationship-building skills, I have a proven track record of identifying new business opportunities, developing winning sales strategies, and exceeding client expectations. I'm always looking to connect with industry leaders and collaborate on mutually beneficial ventures. My toolbox: Digital Marketing Mastery: SEO, PPC, Social Media, Content Marketing, Email Automation. Data-Driven Decisions: Numbers whisper secrets to me. I translate them into actionable insights that optimize campaigns and deliver ROI that makes your CFO do a happy dance. Creative Alchemy: Turning dry marketing into gold is my superpower. I craft compelling narratives, design eye-catching visuals, and craft copy that sings. Agile Execution: I move quickly, adjusting strategies on the fly and pivoting tactics when needed to stay ahead of the curve. My track record: Increased brand awareness by over 300% for a company just launching digital campaigns. Boosted website traffic by 30% and generated 35% more qualified leads for a B2B company with a data-driven PPC strategy.
Developed integrated digital marketing strategy. Integration of CRM and CMS platforms (Drupal - Salesforce). Executed website migration from Drupal 7 to Drupal 9, complete website redesign. Increased web traffic by 20%, new users by 15%, and time-on-page by one minute (+100%) through various optimization methods. Delivered Salesforce optimization, lead efficiency planning, and implementation while also focusing on Google ad campaigns, driving $6.5M in opportunities. Pardot instituted for lead collection and marketing automation. managed new company branding. Tradeshow management and digital marketing have been streamlined with new branding, lead management, and a templatized approach for future efficiencies.
•Assists day to day to operations of overall marketing Strategy for JBT Avure. •Manage digital assets for online marketing efforts, inbound/ outbound •Create digital content including product images, videos, animations, infographics and package design. •Manage and coordinate event marketing, industry trade shows, event speaking and industry conferences. •Provide creative materials for and during content development •Data verification and advertising placement. •Implementation of digital advertisement, ROI based metrics on social, relevant A/B testing •Collaboration with key players in MarCom to make sure that each project gets the resources and attention it needs to be successful. •Monitor marketing industry news and submit reports on emerging trends. •Travel to customer sites to gather relevant consumer insights/ market research. •Coordinate with the sales team to collaborate sales and marketing intiatives.
Creative, hands-on Producer for morning News broadcasts. Self-starter, great news judgment, thrive on breaking news and deadline pressure, and an efficient, excellent writer. Organization was key, collaborating and managed people as well as resources, with an eye for moments that resonate with viewers. A must to use social media to gather and distribute news.