Munich, Bavaria, Germany
Investment and Business Development Manager with a Masters in Management, specialised in Digital Business. Leveraging skills in financial analysis and market research to identify and analyse opportunities, particularly in the European market. Previously, the role as a Senior Brand Specialist honed my competencies in data-driven campaign management and the implementation of long-term strategic frameworks, enhancing governance and paving the way for new account opportunities. I am experienced in strategic planning, market research, and financial analysis, with a proven track record in driving growth and profitability. Fluent in German and English, with strong technical and collaborative skills.
• Identifying and Analyzing Investment Opportunities, leading to successful investments. • Performing Financial Analysis and Due Diligence, evaluating investment viability. • Conducting Market Research on European companies to uncover business opportunities. • Managing and Monitoring Portfolio Companies, providing strategic guidance.
• Enhanced EU Governance, improving reporting and unlocking additional opportunities. • Executed EU Promotional Plan, leveraging data to scale promotions and increase funding. • Unlocked New Deal Opportunities through data-driven campaigns, using strategic placements. • Implemented Long-Term Framework, by standardising data processes and developing new procedures.
• Led Annual Negotiations, improving key metrics and cooperation. • Enhanced Data Quality, identifying new opportunities and improving data accuracy. • Optimised Key Metrics, increasing revenue and improving performance. • Expanded MP in BE and UK, increasing sales and deal revenues.
• Product portfolio analysis • Quantitative market research for future product development • Trend scouting for strategy development • Organisation of product ideation workshops
• Organising and developing marketing materials • Extracting and presenting quantitative research