Serkan Girgin

CMO | AI Transformation & Growth.

Istanbul, Türkiye

About

I build what's next in commercial growth. Today, that means leading initiatives at Google to pioneer the use of AI in marketing. My role is to translate cutting-edge technology into scalable revenue strategies and tangible business outcomes

Experience

  • stem4 (4 yrs 10 mos)
    • Strategic Advisor
      Jan 2026 - Present · 6 mos

    • Board Member
      Sep 2021 - Jan 2026 · 4 yrs 5 mos

  • Google (14 yrs 4 mos)
    • Head of Marketing, Google Turkiye
      Sep 2023 - Present · 2 yrs 10 mos

    • Head of Google Partners Marketing, EMEA
      Aug 2018 - Sep 2023 · 5 yrs 2 mos

    • Head of Business Marketing, Turkey
      Mar 2012 - Aug 2018 · 6 yrs 6 mos

  • Danone (1 yr 9 mos)
    • Senior Marketing Manager - Base Business
      Jun 2010 - Apr 2011 · 11 mos

    • Trade Marketing Category Manager
      Aug 2009 - Jun 2010 · 11 mos

  • PepsiCo (5 yrs 9 mos)
    • Pepsi Brand Manager
      Jan 2006 - Aug 2009 · 3 yrs 8 mos

    • Lipton Ice Tea Assistant Brand Manager
      Dec 2003 - Dec 2005 · 2 yrs 1 mo