Oviedo, Florida, United States
Strategic Digital Marketing Leader | Award-Winning Consultant | Educator with Global Perspective I’m a French-Portuguese digital marketing leader with 30+ years of experience helping companies grow through actionable strategy, bold creativity, and measurable results. I’ve worked across Latin America leading marketing for companies like Banco de Chile, Entel, and AFP Modelo, where I boosted digital conversions by over 1,000% and led award-winning campaigns recognized by IAB Chile, Effie Awards, and YouTube Leaderboard. In parallel, I’ve taught at top universities like Universidad de Chile, PUC, UAI, and UDD, mentoring future marketers and designing programs on digital strategy, growth marketing, and audience development. This blend of business and academia gives me a unique edge: I bring both field-tested experience and a passion for continuous learning. I currently live in Florida and consult through my firm, Mr. Wolfe, where I support C-level executives and boards across industries including retail, finance, and education. Let’s connect if you’re looking to unlock strategic clarity, scale your digital presence, or strengthen your marketing team’s capabilities with data-driven execution.
Development of marketing strategy for US market entry, including brand positioning and go-to-market planning. Implementation of AI-driven marketing solutions to optimize performance and ROI.
• Provide strategic digital consulting to C-level executives and board members across telecommunications, retail, education, and financial sectors. • Led go-to-market digital strategies that increased lead generation efficiency by 45% for key clients such as DUOC, Tanner, Prodalam or AFP Habitat. • Designed and delivered executive training workshops in audience segmentation, media planning, and data-driven marketing. • Use competitive benchmarking and analytics to recommend scalable digital frameworks for client growth.
• Universidad de Chile: Professor of Digital Marketing (Master in Marketing WE) // Professor of Digital Marketing Strategy Workshop (Diploma in Digital Marketing - UNegocios) • Pontificia Universidad Católica de Chile: Professor of Social Media in Various Fields (Faculty of Communications) • Universidad Adolfo Ibáñez: Professor of Digital Communication and Strategy (Master in Strategic Communication Management - School of Communications and Journalism) // Professor of Strategic Digital Communication Planning Course (Continuing Education - School of Communications and Journalism) // Professor of Digital (Master in Marketing Management - Business School) • Universidad del Desarrollo: Professor of Digital Marketing (Master in Strategic Communication, Marketing and Business - Faculty of Communications) // Professor of Digital Marketing (Diploma in Strategic Marketing Management - Lifelong Learning - Faculty of Economics and Business) // Professor of Introduction: Digital Consumer and Digital Ecosystem (Diploma in Digital Marketing Tools - Faculty of Communications) // Professor of Marketing for Entrepreneurs in the Digital Age (Lifelong Learning - Zigna UDD) • InsightLab: Professor of Digital Business Framework • Astro Academy: Professor of Content Marketing
Diploma in Digital Strategy and Audiences Diploma in Digital Marketing Tools