Serdar KUCUKYILDIZ

Tourism Group General Manager | Hospitality Executive | Hotel Development | Multi-Property Leadership | Commercial Strategy | Hospitality Investments | Building People. Building Systems. Building Long-Term Value.

Türkiye

About

EXECUTIVE PROFILE Hospitality Executive with more than 30 years of progressive leadership experience across hotel operations, commercial strategy, hotel development and multi-property management. From a Front Office career to Tourism Group General Manager, he has led internationally branded hotels, pre-opening and hotel development projects while driving operational transformation and hospitality investments across luxury, business and extended-stay segments. Currently leading the hospitality portfolio of Özpınarlar Group, overseeing hotel operations, development projects and investment initiatives while driving operational excellence, commercial performance and sustainable growth. Focused on developing people, strengthening organizations and creating long-term value through hospitality leadership. LEADERSHIP PHILOSOPHY "Successful hotels are built by successful people." Throughout his career, he's believed that sustainable business success is built by developing talented people, fostering strong organizational cultures and earning the trust of owners, guests and business partners. EXECUTIVE EXPERTISE Executive Leadership Multi-Property Management Hotel Development & Pre-Opening Commercial Strategy & Revenue Optimization Feasibility & Investment Analysis Hospitality Investments Brand Standards & Operations Organizational Development LEADERSHIP & ORGANIZATIONAL IMPACT Led multi-property hospitality operations while supporting hotel development and investment projects. Directed hotel pre-opening, opening, re-opening and operational stabilization processes. Developed and mentored hospitality leaders, with many former team members progressing to Department Head and General Manager positions. Built sustainable, high-performing leadership teams across luxury, business and extended-stay hotel operations. Established organizational structures for newly opened hotels and growing hospitality businesses. Chaired the Sustainability Committee at Dedeman Hotels, driving ESG-focused operational initiatives and sustainable procurement practices. SIGNATURE PROJECTS * Executive Development & Opening Leadership Le Méridien Antalya (Luxury Hotel Project) Marriott Executive Apartments Antalya Residence Inn by Marriott Antalya Green Bay Resort Bodrum (Re-opening under New Ownership) Casamax Suites, Antalya Selectum City Ataşehir, Istanbul Park Dedeman Elazığ * Early Career Development Experience Martı Myra, Tekirova Rixos Labada, Çamyuva Pine House, Çamyuva INTERNATIONAL BRAND EXPERIENCE Marriott International • Radisson Hotel Group • Dedeman Hotels • ATG Hotels

Experience

  • Tourism Group General Manager at Özpınarlar Turizm Grubu
    Oct 2023 - Present · 2 yrs 10 mos

    Leads the Group's hospitality portfolio, overseeing internationally branded hotel operations, strategic development projects and hospitality investments while supporting the Group's long-term growth strategy. Key Achievements - Opened Residence Inn by Marriott Antalya. - Opened Marriott Executive Apartments Antalya. - Leading the development, brand integration and pre-opening of Le Méridien Antalya. - Led the re-opening of Green Bay Resort Bodrum under new ownership. -Developed the operating model and commercial positioning of Casamax Suites.

  • Opening General Manager at ATG Hotels
    Feb 2023 - Oct 2023 · 9 mos

    Selectum City Ataşehir Led the pre-opening, opening and post-opening operations of Selectum City Ataşehir, establishing the hotel's organizational structure, commercial strategy and operational readiness. Continued to oversee hotel performance during the initial months of operation, focusing on stabilization, guest satisfaction and commercial positioning.

  • General Manager at Park Inn By Radisson Samsun
    Mar 2022 - Feb 2023 · 1 yr

    Led the overall operations of Park Inn by Radisson Samsun, driving commercial growth, financial recovery and organizational development. Strengthened ADR and GOP performance, improved guest satisfaction and expanded corporate business opportunities while reinforcing operational excellence.

  • Dedeman Hotels & Resorts (14 yrs 5 mos)
    • Cluster General Manager
      Aug 2021 - Feb 2022 · 7 mos

      Dedeman Bostancı & Park Dedeman Bostancı Oversaw the operations of Dedeman Bostancı and Park Dedeman Bostancı, driving operational excellence, commercial performance and brand consistency across both properties.

    • General Manager
      Aug 2018 - Aug 2021 · 3 yrs 1 mo

      Dedeman Tokat Led the post-opening growth phase of Dedeman Tokat, focusing on business development, operational excellence, team development, commercial performance and market positioning.

    • Opening General Manager
      Nov 2015 - Aug 2018 · 2 yrs 10 mos

      Park Dedeman Elazig Successfully led the hotel's pre-opening, opening and operational stabilization, establishing a sustainable operational structure for long-term success.

  • Front Office Roles at Early Career
    Aug 1994 - Apr 2007 · 12 yrs 9 mos

    Bellboy to Front Office Chief Built a strong operational foundation beginning as a Bellboy at Club Hotel Attaleia and progressing through Front Office roles at Martı Myra, Rixos Labada, Pine House and Falez Hotel. Participated in multiple hotel openings while advancing from Bellboy and Reception Clerk to Front Office Chief, establishing the operational expertise that later shaped a career in executive hospitality leadership.