Atasehir, Istanbul, Türkiye
Executive Profile: • 25 years of progressive leadership experience in Corporate Governance • Managed USD 6B in annual turnover and 9 Million tones sales operations • Multi-discipline experiences in sales, marketing, procurement, finance, budgeting, audit, and corporate communication • Specialist in New Business Development and Key Account Management • Extensive Sales and Business Development experience in Different Markets and Industries • Team and internal system building with corporate structuring • Management of large teams within functionally and geographically dispersed divisions • Management & development of business partners relationship management globally • Experience in communications with governmental bodies and company representation • Turkish Steel Producers Association Member of Board • Steel Exporters Association Audit Board Member • Erdemir Romania SRL Member of Board • Erdemir Asia Pacific Private Limited Member of Board
Turkish Steel Producers Association Board Member Steel Exporters Association Audit Board Member Erdemir Romania SRL Board Member Erdemir Asia Pacific Private Limited Board Member Direct report to Erdemir Executive Board Member. In charge for all sales and marketing activities. Responsible for annual sales and profit budgets of Erdemir. Approximate yearly Sales quantity is between 8 - 9 Million tones of flat with long steel and 6 - 7 Billion dollar yearly turnover. As CSMO, being a leader of 105 team members under 6 Directors and 20 Senior Managers. 6 Directorships and their responsibilities is below: *International Trading Director responsible for all export sales including by products of Factories and Electrical Steel. *Rerollers, Profile and Pipe Manufacturing Sectors with Big Construction Projects Directorship serving mostly for sales of other Turkish steel manufacturers. *Distribution Channels and Long Products Director responsible for Domestic Flat Products Traders, Turkish Steel Service Centers and long products traders with long products manufacturers. *Automotive and Manufacturing Industries Directorship responsible for all Domestic and Some Abroad manufacturing industry customers. Customers are mainly from OEM and their subsideries, Consumer Goods, Metal Packaging, Machinaries, Wind Turbine, Heating and Cooling sectors. *Marketing Director consist with Pricing, Profit, CRM, Annual Sales Target, Capacity and Stock Management Department. Production and Order Planning Department responsible for righ time production and deliveries.. Market Research department which performs regular periodic international and domestic market analysis and developing insight reports. *Product Development and Management Directorship has New Products Development with HRC and CRC Products management departments. After Sales Services is in charge for all customer complaints. Performing regular product efficiency analysis for every flat and long product group differently
CONSTRUCTION & BUILDING INDUSTRIES DIRECTORSHIP Responsible for Below Product Lines: - WIRE ROD & BILLET For; - Fastener Industries - Spring Industries - Welding Industries - Railway Fittings Industries - Wire Industries - Fence & Security Industries - Rebar Manifacturing - Mesh Quality Productions - HRC, CRC & HEAVY PLATE For; - Industry Machines Manufacturing Industries - Agricultural Machines Manufacturing Industries - Heavy Machines Industries - Packaging Machines Industries - Wind Power Turbine Production Industries
General Manufacturing Industries Directorship responsible for: - White & Consumer Goods Industries - Heating & Energy Business - Tin Plate & Packaging Industries - Shipyard Manufacturing
Head of Dealer Sales & Marketing Group, Responsible for consumer finance loans, Direct report to Retail EVP. In charge for all sales and marketing activities of consumer goods dealers as business partners. Commercial team has 29 employees including 4 Director and 2 VP responsible for more than 3.500 dealers’ performance management. Main Responsibilities for Sales; • Sales Force Management in 16 different Regions covering entire Turkey • Consumer Dealers network relationship and Consumer Loans sales management for 3.500+ dealers (Arçelik, Beko, BSH, İstikbal, Kelebek, Vestel, Samsung, Yataş, Alfemo etc.) • Performance, Challenge & Sales management of Sales Force (19 person) • Responsible for Business Targets which are Production, Outstanding, Profit, X-Sales etc. Main Responsibilities for Marketing; • Campaign Management for more than 10 different sectors (White Goods, Electronics, Furniture, Telecommunication, Heating & Cooling, Solar Energy etc.) • New Loan and Insurance Product Development • Product and Project Management for consumer loan business • Strategic Planning and Business Development • Insurance Business Management and Development • Profit and Pricing Issues Main Responsibilities for Key Account, Sales Support & Performance Management; • 7/24 Dealers Support for all their problems in granting and operational process • Key Account Relationship Management & New Dealers acquisition • Organized Sales Performance & Dealer Risk Management responsibilities • Regular Sales Reporting & Governance with Business Partners
Head of Sales, Marketing & Communication Departments, Direct report both to Company CEO and Region Head in Paris. In charge for total sales and marketing activities of BNP Paribas - Teb Cetelem Consumer Finance Company as Commercial Director. Commercial Team has 21 employees including two VP under the Directorship. Leading and performing Hyundai Kredi, PSA Finans and BMW Premium Finance private business partnership projects as PL and JV agreements by international (Korean, French, German) and local partners (Hyundai Türkiye, PSA Finans, Borusan Otomotiv). Awarded BNP Paribas Group Innovation Price by new “IPAD Credit Application” Project which has been full digitalization of online consumer credit application process. Main Responsibilities for Sales Department; • Sales Force and Dealer Network Management in 8 Different Regions • Sales performance management of F&I team (9 person) in car dealers • Responsible for Production, Outstanding, Profit, X-Sales etc. Main Responsibilities for Marketing & Communication Department; • Campaign Management and Corporate Communication issues • Product Development and Project Management • Strategic Planning and Annual Budget • Insurance Business Development Responsibilities for Key Account Management and Sales Support; • Key Accounts Governance and New Account Development • Dealer Risk Management and Sales Performance Reporting
Head of Business Partnership Management Group, reporting to Sales Management EVP. Responsible for business development in Salary Payment Business, Channel Management, Mortgage and Car Loans. Responsibilities for Real Estate Development Projects and Real Estate Brokers Department; • Management for both financing and business process of Real Estate Development Projects • Developing New Finance Campaign and Challenges with Real Estate Developers • Key Account Management with Real Estate Developers and Real Estate Brokers Channel • Running relationship, working and branch business process with appraisal firms • Managing working and branch business process with private title deed firms Responsibilities for Car Loans and Salary Payment Department; • Campaign and relationship management with Car Distributors • Relationship and process management for Car Dealer Online Loan System (BOSS) • Sales performance management of F&I team (13 person) in prime car dealers • Budget, profitability and performance management of Salary Payment Firms Responsibilities for Business Partnership Region Management; • Regional visits for Real Estate Development projects and managing required business process in branches • Evaluate Real Estate Development Project applications from Regions under his responsibility
DISTRIBUTOR RELATIONSHIP MANAGEMENT / MARKETING DEPARTMENT Job Description: Responsibility for mortgage and car loans including 20 Regional Administration with more than 700 branches. Responsibilities are; • Developing mortgage and car loans • Realtors and Car Dealers business • Akbank Online Credit System (AKON) • New partnership acquisition and governance with business partners
CONSUMER BANKING / ÇUKUROVA REGION Job Description: All Retail Banking targets responsibility for 58 Branches of Cukurova Region in 10 different cities. These are Adana, Mersin, Osmaniye, Antakya, Kayseri, Nevşehir, Niğde, Aksaray, Karaman, Ereğli provinces. Winning Star Region Awards which was given for best performed region from 13 Akbank Regions in entire country at 2005. • Responsible for Coaching, Following and Developing the performance management of 138 sales staff in retail banking sales force team working at 58 differently located branches. • Directing their individual career development of sales force team members in branches including management of their appointments and promotions.
SUPERVISORY BOARD OF AKBANK Performing both inspecting different cases and regular audit issues of Akbank Head Quarter with Branches. Supervisory Board members have reporting function directly to Akbank Board of Directors